Writing, Marketing, and Public Relations
25+ years in professional business writing, graphic design
large-scale event planning and public speaking experience
managed public relations efforts and press releases for six major international industry leaders in finance, manufacturing, public utilities
supervised $2 million direct mail campaigns for Fisher-Price, Citibank, Walmart
set up email marketing and electronic surveys for statistical data collection and evaluation,
Training and Instructional Design
15 years of experience in training, including program development and facilitation of training courses; 5 years of experience in instructional design and instructional design technology
restructured engineering lecture and lab courses to online programs, including teaching materials, activities, and assessments
created a badging program for students to receive micro-credentials released by mastering technical and soft skill competencies
developed and facilitated instructor-led training for faculty and staff at a K12 institution for two years, focusing on cloud computing and the use of a learning management system
led more than 100 training sessions for students on career preparation topics
assisted in developing online courses for new certificate programs in biomedical engineering technology
Program Development and Implementation
developed, implemented, and provided post-project analysis for student career development at three campuses over three years
created solutions to successfully achieve Perkins grant deliverables for a team of six Career Outreach Specialists while simultaneously addressing specific campus needs
proactively developed tools and resources for students and staff over eight years at St. Petersburg College
established financial organization systems for two non-profits and authored a policy and procedure manual for an international direct marketing firm in New York
received two Innovation Grants from SPC for a "Flipped Classroom Toolkit" and "Financial Literacy" programs
Budget Adherence
12 years experience as a business administrator for non-profit organizations including AR/AP, monthly P&L, and budget versus actual reporting
monitored campus budget for SPC Downtown and Midtown as Executive Assistant to Provost for two years including human resources, capital expenditures, and discretionary spending
Computer Software Skills
Proficient in Microsoft Office and 365 (Word, Excel, Powerpoint), Peoplesoft (Finance, Student Administration and HR), Sharepoint, Pulse/BI, Google Apps for Education, Adobe Illustrator, Adobe Photoshop and InDesign, Articulate Rise, and Quickbooks. Strong working knowledge of Camtasia, and Articulate Storyline.
Professional Development/Education
Certified Career Development Facilitator, NCDA National Career Development Association, April 2017
Leadership Certification received from National Career Pathways Network, October 2015
Completed “Applying the QM Rubric” through Quality Matters, May 2018
Completed "QM 6th Edition Update" through Quality Matters, November 2018
Butler University, Indianapolis, Indiana, Bachelor of Arts, May 1985, major in Journalism/Public and Corporate Communications
Human Resources
created and implemented programs for employee onboarding, team building, staff morale and systematic professional development
supervised staff as business manager for a non-profit organization for seven years
created and implemented policy and procedure manuals for two $1 million organizations
Instructional Documentation and Course Designer, The Melting Pot Restaurants, Inc., Tampa, Florida, 12/2021-present: write and create digital training manuals and online courses for nationwide field training, manage project workflow for the field training team, monitor and maintain accuracy in the online recipe database
Mentor Manager/Trainer and College Success Coach, Pinellas Education Foundation, Largo, Florida, 6/2020-12/2021: recruit, support, and train volunteer mentors, provide training and procedure manuals for volunteer mentors and school ambassadors, and write and design flyers for program promotion and recruitment
Instructional Design Technician, St. Petersburg College, Largo, Florida, 3/2018-6/2020: online course building using multiple software programs, including Photoshop, Camtasia, Desire2Learn learning management system, video production, and editing for academic program promotion
Career Outreach Specialist, St. Petersburg College, Largo, Florida, 10/2011-2/2018: most recent position in Career Services at Downtown/Midtown/Allstate campuses, prior two years in an administrative role in Provost office and Student Life and Leadership
Business Manager, More2Life, Largo, Florida, 10/2009-09/2010: grant reporting, computer training for staff, presentation scheduling, graphic design, staff supervisor, PCSB contracts, PTSA-SAC coordinator
Business Administrator, Pinellas Community Church, St. Petersburg, Florida, 02/2003-04/2009: budget manager for accounts payable and receivables of $1.2 million, office manager, direct mail and email marketing, graphic design
Training/Education Coordinator, Ivoclar Vivadent, St. Petersburg, Florida, 11/1998-01/2003: facility management, writing course curriculum and instructor CVs, marketing and graphic design, budget, P&L, customer service, database management
Freelance Direct Marketing Consultant, Buffalo, New York, 5/1997-3/1998: print production/press checks, demographic analysis, list acquisition, account management, graphic design, copywriting
Public Relations/Production Manager, Wolf Carr/Wolf Mansfield Bolling, Buffalo, New York, 5/1990-7/1992: client relationship management, media placement