Ben-Roy Do's Resume (as of February 2026)

Ben-Roy Do 杜秉叡 

benroydo2@gmail.com

EDUCATION 學歷 

Ph.D. in Industrial-Organizational Psychology, University of Illinois at Urbana-Champaign

美國伊利諾大學香檳校區哲學博士

Minor: Quantitative Psychology GPA=3.96 (148 credits)

Dissertation: Test coaching on assessments of cognitive constructs (conferred on 12/2010)

Thesis: Measurement equivalence across proctored and unproctored administration modes of web-based measures

M.A. in Organizational Psychology, Columbia University Teachers College

美國哥倫比亞大學教師學院文學碩士

Concentrations in:  1) Human Resource Management

2) Organizational Change and Consultation

B. Sc. in Psychology, National Taiwan University

臺灣大學理學學士，專長工商組織心理學

Concentration in Industrial-Organizational Psychology

PROFESSIONAL EXPERIENCE 經歷

8/2024-present   Associate Professor, Department of Psychology, Fu Jen Catholic University (FJCU) 輔仁大學心理學系副教授(專任)

Courses taught: Consumer Psychology, Digital Marketing, Industrial-Organizational Psychology, Managerial Psychology , Advanced Organizational Psychology, Psychological Testing Theory and Application, Marketing in the Digital Age 

8/2025-present Associate Professor, Bachelor Program in Interdisciplinary Studies (BPIS), FJCU 輔仁大學國際書院跨領域全英語學士學位學程(兼任)

Courses taught: Organizational Behavior and Human Resource Management, Statistics

8/2025-present Associate Professor, Bachelor Program in Humanities and Social Services, FJCU 輔仁大學人文社會服務進修學士學位學程(兼任)

Courses taught: Applied Psychology, Digital Management

Last 1.5-year Teaching evaluation: 4.32 (4.24 for Chinese, 4.56 for English instruction courses)

8/2025-present Adjunct Associate Professor, Taipei CooC Cloud, Department of Education, Taipei City Government臺北市政府教育局副教授(兼任)

Courses taught: Introduction to Psychology

8/2021-7/2024 Assistant Professor, Department of Psychology, Fu Jen Catholic University (FJCU) 輔仁大學心理學系助理教授(專任)

Courses taught: Consumer Psychology (3 times), Digital Marketing (3 times), Industrial-Organizational Psychology (3 times), Managerial Psychology (3 times), Talent Management and Analytics (2 times), Business Research Methods (2 times), Advanced Organizational Psychology (1 time), Psychological Testing Theory and Application (1 time)

Last 3-year Teaching evaluation: 4.36 (4.30 for Chinese, 4.58 for English instruction courses)

7/2024      Adjunct Assistant Professor, Summer College, National Taiwan University (NTU) 全國夏季學院助理教授(兼任)

Courses taught: General Psychology

8/2011-8/2021 Assistant Professor, Department of Business Administration, National Central University (NCU) 中央大學企業管理學系助理教授(專任)

Courses taught: Psychology (14 times), Human Resource Management (10 times), Organizational Behavior (10 times), Managerial Psychology (8 times), Creativity Development (4 times), HR Planning & Management (4 times), Human Behavior at Work (4 times), Scale Development Theory and Application (2 times), Competency Development (2 times), Service Learning (12 times), Photography project for digital marketing and social impact, Seminar in Human Resource Management, Seminar in Organizational Behavior, Seminar on Managerial Psychology Topic, Research Methodology, Independent study I, Independent study II

Last 5-year Teaching evaluation: 4.58 (4.61 for Chinese, 4.47 for English instruction courses)

2/2013-8/2014 Adjunct Assistant Professor, International Health and Nursing Administration Undergraduate Program, National Taipei University of Nursing and Health Sciences (NTUNHS) 臺北護理健康大學健康事業管理系助理教授(兼任)

Courses taught: Business and Managerial Psychology (2 times), Healthcare Human Resource Management, Innovation Management in Healthcare Organization, Management Science

2/2011-8/2011 Research Fellow, Research Center for Psychological and Educational Testing, National Taiwan Normal University (NTNU) 臺灣師範大學心理與教育測驗研究發展中心研究員(專任)

Responsible for the research and development of various psychological and educational tests, such as the Ministry of Education’s Basic Competence Test for the Junior High School Students

10/2010-2/2011  Research Fellow, Digital Game-based Learning Research Lab, Department of Industrial Education, National Taiwan Normal University (NTNU) 臺灣師範大學工業教育學系數位遊戲學習實驗室行政助理(專任)

Responsible for the literature review, data collection, data analysis, and manuscript writing and revisions of various research projects related to creativity development and educational psychology. Assist in course development for National Academy of Civil Service.

9/2010-2/2011 Project Supervisor, Taiwan Creativity Development Association 中華創意發展協會企劃總監(兼任)

In collaboration with Digital Education Institute of Institute of Information Industry, responsible for the development and execution of digital games such as Embodied Interactive Video Game for China.

5/2009-5/2010 Research Consultant, Aspiring Minds Assessment (India)印度渴望之心測驗公司研究顧問(專任)

Established the computerized adaptive test (CAT) development procedures of AMCAT (cognitive) and AMPI (personality). Oversaw the development of situational judgment test (SJT) items.

8/2007-8/2009 Instructor, Department of Psychology, Roosevelt University (USA) 美國羅斯福大學講師(專任)

Courses taught: Industrial-Organizational Psychology (3 times), Intermediate Statistics (2 times), Advanced Statistics (2 times), Psychological Measurement (2 times), Technology and the Workplace, MA Thesis, Multivariate Statistics Practicum, MA I/O Practicum

8/2006-8/2007 Research Assistant, Harcourt Assessment & University of Illinois at Urbana-Champaign 美國海闊測驗公司與伊利諾大學研究助理(兼任)

Established standard IRT and CFA procedures of The Wechsler Intelligence Scale for Children - Fourth Edition (WISC–IV) and The Emotional Assessment System (EAS).

8/2004-8/2006 Teaching Assistant, University of Illinois at Urbana-Champaign 美國伊利諾大學香檳校區心理學系教學助理(兼任)

Courses taught: Psychology of Personality, Research Methods in Social Psychology (2 times), Developmental Psychology Lab, Organizational Psychology

8/2001-8/2004 Research Assistant, American Institute of Certified Public Accountants (AICPA) & University of Illinois at Urbana-Champaign 美國會計師協會（AICPA）與伊利諾大學研究助理(兼任)

Performed psychometric development, data analysis, and simulation studies of the new computerized multi-stage Uniform CPA Exam for AICPA.

1/1999-8/2001 Consultant and ResNet Administrator, Academic Computing, Columbia University Teachers College 美國哥倫比亞大學教師學院電腦顧問與宿舍網管(兼任1.5專任1年)

Provided help desk customer service and troubleshooting on various software and hardware platforms in a PC and Mac environment for the computer lab, classroom, dormitory, and faculty housing. Prepared technical documents and installations on using network and computers.

8/1997-8/1998 Student Advisor, Foundation for Scholarly Exchange (Fulbright Foundation in Taiwan) 學術交流基金會（傅爾布萊特基金會）學生顧問(兼任)

First author and editor-in-chief of an online book titled “Study Abroad in USA”. Provided educational guidance for more than 1000 students. Conducted study-abroad seminars sponsored by Taipei City Library, and Ministry of Education.

3/1996-8/1998 Research Assistant and Network Administrator, Computer Center, Department of Civil Engineering, National Taiwan University 臺灣大學土木工程學系計算機室研究助理與網路管理(專任)

Managed the development and operations of 10 floors of LANs to Internet in 3 buildings. Responsible for day-to-day operations of 500 computers and 1000 users across various platforms. Implemented cost control maintenance system for the computer center and enhanced utilization by 10 times.

SSCI or SCOPUS INDEXED JOURNAL PUBLICATIONS 有I等級的學術論文 (15: SSCI=8, ESCI=2, EI & Scopus=3, Scopus only=2)

* denotes corresponding author. Underlined name denotes graduate student under my supervision.

25. Do*, B.-R., Wu, J., & Isharina, I. (2025). To see is to believe through social AR: A mechanism from shopper's point-of-view (POV) sharing. Pacific Asia Journal of the Association for Information Systems, 17(2), 163-186. (ESCI 2024 Impact factor= 3.3, 36/166 in Information Science & Library Science, Scopus: 2023 SJR=.511, Q2 in Information Systems and Management).

24. Rahimah, A., Do*, B.-R., Le, A. N. H., & Cheng, J. M.-S. (2024). Commitment to and connection with green brands: Perspectives of consumer social responsibility and terror management theory. Journal of Product & Brand Management, 33, 314-329. https://doi.org/10.1108/JPBM-11-2022-4214 (SSCI 2024 Impact factor= 5.7, 59/316 in Business, 77/420 in Management, Scopus: 2023 SJR=1.685, Q1 in Marketing).

23. Lin, M. Y.-C., Do, B.-R., Nguyen, T. T., & Cheng*, J. M.-S. (2022). Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing: Self-control as a moderator. Journal of Research in Interactive Marketing, 16, 310-327. https://doi.org/10.1108/JRIM-04-2021-0112 (SSCI 2024 Impact factor= 11.6, 7/316 in Business, Scopus: 2023 SJR=2.359, Q1 in Marketing). (69.98% most cited publications in Business according to Web of Science 11/26/2025)

20. Moslehpour, M., Dadvari*, A., Nugroho, V., & Do, B.-R. (2021). The dynamic stimulus of social media marketing on purchase intention of Indonesian airline products and services. Asia Pacific Journal of Marketing and Logistics, 33(2), 561-583. https://doi.org/10.1108/APJML-07-2019-0442 (SSCI 2024 Impact factor= 5.1, 73/316 in Business, Scopus: 2023 SJR=.961, Q1 in Business and International Management). (88.04% most cited publications in Business according to Web of Science 11/26/2025)

19. Isharina*, I. K., Hadiwidjojo, D., Thoyib, A., & Do, B.-R. (2020). Can consumer's brand love mediate the influence of brand trust and brand loyalty, as moderated by gender? A study of Indonesia fashion related brands. International Journal of Innovation, Creativity and Change, 13(8), 563-584. (Scopus: 2019 SJR=.225, Q2 in Arts and Humanities). https://ww.ijicc.net/images/vol_13/Iss_8/13840_Isharina_2020_E_R.pdf

18. Do, B.-R., Dadvari*, A., & Moslehpour, M. (2020). Exploring the mediation effect of social media acceptance on the relationship between entrepreneurial personality and entrepreneurial intention. Management Science Letters, 10, 3801-3810. http://doi.org/10.5267/j.msl.2020.7.031 (Scopus: 2019 SJR=.327, Q2 in Business, Management and Accounting).

17. Moslehpour, M., Chau, K. Y., Dadvari*, A., Do, B.-R., & Seitz, V. (2019). What killed HTC and kept Apple alive? Brand sustainability comparison of two Asian countries. Sustainability, 11(24), 6973. https://doi.org/10.3390/su11246973 (SCIE & SSCI 2024 Impact factor= 3.3, 67/102 in Green & Sustainable Science & Technology, Scopus: 2023 SJR=.672, Q1 in Geography, Planning and Development). (19.35% most cited publications in Environmental Studies according to Web of Science 11/26/2025)

16. Dadvari, A., & Do*, B.-R. (2019). Modeling Gen Z continuance intention toward ubiquitous media system: Applying technology readiness and technology acceptance model. International Journal of Information and Management Sciences, 30(1), 37-56. https://doi.org/10.6186/ijims.201903_30(1).0003 (EI, TSSCI till 2016, ACI, Scopus: 2023 SJR=.159, Q4 in Strategy and Management).

14. Le*, A. N. H., Do, B.-R., Azizah, N., Phuc, D. H., and Cheng, J. M.-S. (2018). Forces affecting perception of product comments on social-WOM: An interactive, relational communication perspective. Journal of Consumer Behaviour, 17(4), 393-406. https://doi.org/10.1002/cb.1722 (SSCI 2024 Impact factor= 5.2, 71/316 in Business; Scopus: 2023 SJR=1.235, Q1 in Social Psychology). (36.01% most cited publications in Business according to Web of Science 11/20/2024)

12. Do, B.-R., & Dadvari*, A. (2017). The influence of the dark triad on the relationship between entrepreneurial attitude orientation and entrepreneurial intention: A study among students in Taiwan university. Asia Pacific Management Review, 22(4), 185-191. https://doi.org/10.1016/j.apmrv.2017.07.011 (TSSCI, ESCI 2024 Impact factor= 5.6, 82/420 in Management, Scopus: 2023 SJR=1.005, Q1 in Business and International Management). (92.86% most cited publications in Management according to Web of Science 11/26/2025)

9. Do*, B.-R., Usuluddin, & Chan, C. N. (2016). Exploring the relationship among hedonic shopping motivation, impulsive buying, post-purchase regret, and coping. International Journal of Information and Management Sciences, 27(4), 329-338. https://doi.org/10.6186/ijims.2016.27.4.2 (EI, TSSCI till 2016, ACI, Scopus: 2023 SJR=.159, Q4 in Strategy and Management).

7. Do*, B.-R., Yeh, P.-W., & Madsen, J. (2016). Exploring the relationship among human resource flexibility, organizational innovation and adaptability culture. Chinese Management Studies, 10(4), 657-674. https://doi.org/10.1108/cms-01-2016-0022 (SSCI: 2024 Impact factor=2.3, 247/420 in Management, Scopus: 2023 SJR=.565, Q2 in Business, Management and Accounting). (79.82% most cited publications in Management according to Web of Science 11/26/2025)

5. Do*, B.-R., & Yeh, P.-W. (2015). Perceived organizational change on employees’ service-oriented OCB: Exploring the mediation of affective commitment. International Journal of Information and Management Sciences, 26(2), 139-149. https://doi.org/10.6186/ijims.2015.26.2.3 (EI, TSSCI till 2016, ACI, Scopus: 2023 SJR=.159, Q4 in Strategy and Management).

2. Do*, B.-R. (2009). Research on unproctored Internet testing. Industrial and Organizational Psychology, 2(1), 49-51. https://doi.org/10.1111/j.1754-9434.2008.01107.x  (SSCI: 2024 Impact factor=11.5, 2/113 in Psychology Applied; Scopus: 2023 SJR=.92, Q2 in Social Psychology). (27.12% most cited publications in Environmental Studies according to Web of Science 11/20/2024)

1. Nye*, C., Do, B.-R., Drasgow, F., & Fine, S. (2008). Two-step testing in employee selection: Is score inflation a problem? International Journal of Selection and Assessment, 16(2), 112-120. https://doi.org/10.1111/j.1468-2389.2008.00416.x (SSCI: 2024 Impact factor=2.4, 50/115 in Psychology Applied, 237/420 in Management, Scopus: 2023 SJR=1.152, Q1 in Business, Management and Accounting). (68.26% most cited publications in Environmental Studies according to Web of Science 11/26/2025)

NON-SCOPUS INDEXED JOURNAL PUBLICATIONS非I等級的學術論文 (10)

22. Prameka*, A. S., Sudarmiatin, Wiraguna, R. T., Prabowo, S. H., & Do, B.-R. (2021). A new strategic business expectancy for MSME sustainability: The impact of uncertainty during the COVID-19 Pandemic. KnE Social Sciences. International Research Conference on Economics and Business, 290–299. https://doi.org/10.18502/KSS.V5I8.9381

21. Prameka*, A. S., Do, B.-R., Sudarmiatin, Prabowo, S. H. W., & Wiraguna, R. T. (2021). Is internal-external environment still important on MSMES competitive advantage for business sustainability during Covid-19 Pandemic? Advances in Economics, Business and Management Research, 179, 464-467. https://doi.org/10.2991/aebmr.k.210616.072

15. Sanjaya*, N., Do, B.-R., Salimc, U., & Mokod, W. (2018). Influence socially responsible human resource management, technostress creators and employee satisfaction to use Fintech. Asia Pacific Management and Business Application, 7(2), 175-196. (DOAJ, Cosmos). https://doi.org/10.21776/ub.apmba.2018.007.02.2

13. Hayuningtyas*, R. F., Do, B.-R., Irawanto, D. W., & Sudirod, A. (2018). Organizational justice and affective organizational commitment: Mediated by organizational trust and perceived organizational support. Asia Pacific Management and Business Application, 6(3), 175-196. (DOAJ, Cosmos). https://doi.org/10.21776/ub.apmba.2018.006.03.4

11. Safitri*, R., Do, B.-R., & Irawanto, D. W. (2017). Employer brandıng on brand cıtızenshıp behavıor: Explorıng the medıatıon of brand-person fıt and brand commıtment. Asia Pacific Management and Business Application, 6(1), 27-39. (DOAJ, Cosmos). https://doi.org/10.21776/ub.apmba.2017.006.01.3

10. Do, B.-R., Hsien, C.-Y., Yeh*, P.-W., Isharina, I., & Cheng, J. M. (2017). Transformational leadership and employee turnover intention: Mediated by organizational support and culture. Chung Yuan Management Review, 15(1), 39-62 (ACI). http://www.airitilibrary.com/Publication/alDetailedMesh?DocID=17298822-201704-201704270008-201704270008-39-62 (Best paper of 2017)

8. Prameka*, A. S., Do, B.-R., & Rofiq, A. (2016). How brand trust is influenced by perceived value and service quality: Mediated by hotel customer satisfaction. Asia Pacific Management and Business Application, 5(2), 72-84. (DOAJ, Cosmos). https://doi.org/10.21776/ub.apmba.2016.005.02.2

6. Do*, B.-R., & Yeh, P.-W. (2016). Exploring the role of human resource flexibility in organizational innovation. TungHai Management Review, 16(1), 175-198. (ACI). http://www.airitilibrary.com/Publication/alDetailedMesh?DocID=a0000183-201607-201704260006-201704260006-185-218

4. Do*, B.-R., & Huang, Y.-H. (2014). Can personality moderate the relationship between work stress and job satisfaction? Taiwan Journal of International Business Studies, 8(2), 123-149. (TSSCI 2017 Class-3, ACI). https://doi.org/10.3966/199553922014090802002

3. Rahmawati* & Do, B.-R. (2014). Shopping motivation on purchase intention: Can loyalty program and corporate image enhance such relationship? Asia Pacific Management and Business Application, 2(3), 154-169. (DOAJ, Cosmos). https://doi.org/10.21776/ub.apmba.2014.002.03.2

OTHER PUBLICATIONS 產業論文

杜秉叡(2022)。人力資源數位轉型與人資科技（HR tech）的趨勢。T&D飛訊，291，1-18。臺北市：國家文官學院。ISSN: 1993-5609。

杜秉叡(2019)。工業4.0與當代人才管理實務與應用。T&D飛訊，254，1-20。臺北市：國家文官學院。ISSN: 1993-5609。

杜秉叡(2018)。當前員工訓練的趨勢與展望。T&D飛訊，239，1-22。臺北市：國家文官學院。ISSN: 1993-5609。

杜秉叡(2017)。從廠商案例分析全球供應鏈之人力資源管理策略。台灣勞工季刊，50，48-53。臺北市：勞動部。ISSN: 1991-1580。

杜秉叡譯(2012)，死馬的部份重生？古典測驗理論與試題反應理論比較。破解統計與研究方法的15個迷思：組織與社會科學研究中的謠言與真相，33-54。臺北市：華泰文化。ISBN：978-9576098895。

杜秉叡(2012)。透過「評量標準」掌握學力。飛揚，74，18-20。臺北市：國民中學學生基本學力測驗推動工作委員會。ISSN: 1727-6683。

Do, B.-R. (2010). Unproctored Internet testing: Equivalence within Race. Personnel Testing Council of Metropolitan Washington Quarterly, 6 (2), 15-18.

Do, B.-R. (2010). Test coaching on assessments of cognitive constructs. Unpublished doctoral dissertation, University of Illinois at Urbana-Champaign, Champaign, IL.

Do, B.-R. (2006). Measurement equivalence across proctored and unproctored administration modes of web-based measures. Unpublished master’s equivalent thesis, University of Illinois at Urbana-Champaign, Champaign, IL.

PEER-REVIEWED CONFERENCE PRESENTATIONS 會議論文

44. Do, B.-R., (2026, March). Examining the relationships and group differences between first-year major grades, unearned credits, depression screening, and academic competence. Paper presented at the 2026 Taiwan First-Year Experience Conference, Taiwan (April 17~18, 2026).

43. Do, B.-R., & Hung, Kai-Yueh (2025, November). The relationship between general family functioning, innovative behavior, and ethnic belonging with subjective well-being: exploring the mediation of career adaptability. Paper presented at the 2025 Orange Beneficence International Conference, New Taipei City, Taiwan (November 29, 2025).

42. Do, B.-R., & Su, Yu-Jui (2025, April). Exploring antecedents of patronage intention of reusable beverage cups. Paper presented at the 2025 Sustainability Forum and International Conference, New Taipei City, Taiwan (April 24~25, 2025).

41. Do, B.-R. (2024, December). Exploring the differences and relationships between attendance and learning performance in on-site and synchronous distance modes of the same course. Paper presented at the 2024 E-Learning International Conference & Open Education Forum, Taichung City, Taiwan (December 14~15, 2024).

40. Do, B.-R., & Yi, C.-A.  (2024, May). Openness to experience, consumer innovativeness, and expectation of sales on purchase intention of limited sales items: Exploring the mediation of sport shopping. Paper presented at the 2024 Conference on Taiwan Marketing Research, Magong City, Taiwan (May 2~5, 2024).

39. Do, B.-R., Liao, K., & Isharina, I. (2023, October). Risk attitude and investment intention of P2P lending: Exploring the mediation of overconfidence and perceived investment value. Paper presented at the 2023 International Conference on Business, Economics and Management for Sustainability (ICBEM 2023), New Taipei City, Taiwan (October 16~18, 2023).

38. Do, B.-R.,.Liang, J., & Isharina, I. (2023, May). Can university logo induce perceptions of university reputation, knowledge management, and university social responsibility? Paper presented at the International Conference of the Apply Psychology in SDGs and the Annual Meetings, Taichung, Taiwan (May 28, 2023).

37. Do, B.-R., Wu, J., & Isharina, I. (2022, November). To see is to believe through social AR: A mechanism from user's point-of-view (POV) sharing. Paper presented at the International Conference on Service Science and Innovation (ICSSI 2022), Kaohsiung, Taiwan (November 17~19, 2022).

36. Do, B.-R. (2022, July). Digital transformation on the applications of human resources technology (HR tech). Paper presented at the 4th International Conference of Chinese Applied Psychology (ICCAP 2022), Wuhan, China (July 21~22, 2022).

35. Isharina, I., & Do, B.-R. (2021, December). The role of brand love toward student loyalty in Indonesia higher education institution. Paper presented at the Brawijaya International Conference on Economics, Business and Finance 2021, Bali, Indonesia (December 3~4, 2021).

34. Prameka, A. S., Sudarmiatin, Wiraguna, R. T., Prabowo, S. H., & Do, B.-R. (2021, November). A new strategic business expectancy for MSME sustainability: The impact of uncertainty during the COVID-19 Pandemic. Paper presented at the 5th International Research Conference on Economics and Business (IRCEB), Malang, Indonesia (November 10-11, 2021).

33. Prameka, A. S., Do, B.-R., Sudarmiatin, Prabowo, S. H. W., & Wiraguna, R. T. (2020, November). Is internal-external environment still important on MSMES competitive advantage for business sustainability during Covid-19 Pandemic? Paper presented at the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020), Padang, Indonesia (November 14, 2020).

32. Do, B.-R., Dadvari, A. & Wu, S. (2020, April). Employer brand, servant leadership, and retention intention in corporate M&A. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Austin, TX. (April 23~25, 2020).

31. Dadvari, A. & Do, B.-R. (2018, June). Does spirituality mediate the relationship between entrepreneurial attitude orientation and entrepreneurial intention? Paper presented at the 2018 International Conference on Human Resource Development, Taipei, Taiwan (June 7~8, 2018).

30. Dadvari, A. & Do, B.-R. (2018, May). Modeling Gen Z continuance intention toward ubiquitous media system: Applying technology readiness and technology acceptance model. Paper presented at the 2018 International Conference in Management Science and Decision Making, New Taipei, Taiwan. Best paper award. (May 19, 2018).

29. Do, B.-R. & Usuluddin (2017, November). Exploring the relationship between brand-centered HR management and brand citizenship behavior: The mediation of brand psychological ownership and brand commitment. Paper presented at the Sixth International Conference on Entrepreneurship and Business Management, Hanoi, Vietnam. (November 16~17, 2017).

28. Dadvari, A. & Do, B.-R. (2017, September). Predicting continuance intention of ubiquitous media system among adults: Applying integrated technology readiness and technology acceptance model. Paper presented at the 16th International Conference on Technology Policy and Innovation (ICTPI 2017). Taipei, Taiwan. (September 27~29, 2017).

27. Dadvari, A. & Do, B.-R. (2016, November). Can dark triad mediate entrepreneurial attitude orientation toward entrepreneurial intention? Paper presented at the Fifth International Conference on Entrepreneurship and Business Management, Tainan, Taiwan. Best paper award. (November 17~18, 2016).

26. Do, B.-R. & Yeh, P.-W. (2016, November). How brand-centered HRM influences brand citizenship behavior? Mediated by brand commitment and moderated by brand knowledge. Paper presented at the 15th New Paradigms of Management Academic Conference, Taipei, Taiwan. (November 4, 2016).

25. Lin, C.-H., Chou, Y.-C., Do, B.-R., & Chen, C. V. (2016, November). Perceptions of organizational politics on emotional exhaustion-mediated by organizational identification and surface acting strategy. Paper presented at the 15th New Paradigms of Management Academic Conference, Taipei, Taiwan. (November 4, 2016).

24. Do, B.-R. & Yeh, P.-W. (2016, May). How brand-centered HRM influences brand citizenship behavior? Mediated by brand commitment and moderated by brand knowledge. Paper presented at the 2016 International Conference in Management Science and Decision Making, New Taipei, Taiwan. (May 14, 2016).

23. Usuluddin, Chan, C. N., & Do, B.-R. (2016, May). Exploring the relationship among hedonic shopping motivation, impulsive buying, post-purchase regret, and coping. Paper presented at the 2016 International Conference in Management Science and Decision Making, New Taipei, Taiwan. Best paper award. (May 14, 2016).

22. Do, B.-R. & Yeh, P.-W. (2015, November). Human resource flexibility, adaptability culture, and organizational innovation. Paper presented at the 4th Indonesian Management Scientists Association International Conference, Bengkulu, Indonesia. Outstanding paper award. (November 14~15, 2015).

21. Do, B.-R. & Yeh, P.-W. (2015, November). Exploring human resource flexibility and organizational innovation: Mediated by adaptability culture. Paper presented at the 14th New Paradigms of Management Academic Conference, Taipei, Taiwan. (November 6, 2015).

20. Yeh, P.-W., & Do, B.-R. (2015, May). Perceived organizational change, affective commitment, and employees’ service-oriented OCB. Paper presented at the 2015 International Conference in Management Science and Decision Making, New Taipei, Taiwan. Best paper award. (May 16, 2015).

19. Do. B.-R., & Huang, Y.-H. (2014, May). Can personality moderate the relationship between work stress and job satisfaction? Paper presented at the 2014 Business & Management Conference, Taipei, Taiwan. (May 21, 2014).

18. Do, B.-R., Tseng, F.-L., & Sung, Y.-T. (2012, September). Development and implementation of standard-based assessment of student achievement (SBASA) in Taiwan – A brief review of current practice in the US and Illinois learning standards. Paper presented at the 2012 First International Conference on Standard-Based Assessment, Taipei, Taiwan. (September 13~14, 2012)

17. Do, B.-R., & Drasgow, F. (2011, April). Predict item sharing through personality and integrity measures. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Chicago, IL. (April 14~16, 2011)

16. Hong, J. C., Do, B.-R., ＆ Lai, Y.-H. (2011, April). Cognitive style and digital jigsaw game strategy: An analysis using GridWare. Paper presented at the Computer Assisted Learning Conference, Manchester, UK. April 13~15, 2011)

15. Hong, J. C., Hwang, M.-Y., & Do, B.-R. (2010, November). Using embodied interactive technology to promote learning interest: A case study in embodied interactive video games for kindergarten children. Paper presented at the Third International Conference on Education Technology and Training, Wuhan, China, IEEE Computer Society (EI, ISTP). (November 17~18, 2010)

14. Do, B.-R., Shepherd, W., & Drasgow, F. (2010, April). Measurement equivalence of proctored and unproctored Internet testing on race. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Atlanta, GA. (April 8~10, 2010)

13. Do, B.-R., Drasgow, F. (2009, April). Test coaching through the use of item preknowledge. Invited paper presented at the annual conference of the National Council on Measurement in Education, San Diego, CA. (April 14~16, 2009)

12. Chuah, S. C., Do, B.-R., & Brummel, B. J. (2009, April). Conspiracy theory: An empirical study of cheating in a continuous testing environment. Invited paper presented at the annual conference of the National Council on Measurement in Education, San Diego, CA. (April 14~16, 2009)

11. Do, B.-R., Nye, C., Drasgow, F., & Fine, S. (2009, April). Measurement equivalence of proctored and unproctored Internet testing across languages. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, New Orleans, LA. (April 2~4, 2009)

10. Do, B.-R., Drasgow, F, & Shepherd, W. (2007, April). Examining unproctored test scores over time. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, New York, NY. (April 26~28, 2007)

9. Nye, C., Do, B.-R., Drasgow, F., & Fine, S. (2007, April). Two-step testing in employee selection: Is score inflation a problem? Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, New York, NY. (April 26~28, 2007)

8. Do, B.-R., & Brummel, B. J. (2006, May). Item preknowledge on test performance and item confidence. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Dallas, TX. (May 4~6, 2006)

7. Brummel, B. J., Do, B.-R., Chuah, S. C., & Drasgow, F. (2006, May). Individual differences in cheating ability and likelihood. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Dallas, TX. (May 4~6, 2006)

6. Chuah, S. C., & Do, B.-R. (2006, May). Test administration as a means for improving test security: CAT versus paper-and-pencil. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Dallas, TX. (May 4~6, 2006)

5. Do, B.-R., Shepherd, W., & Drasgow, F. (2005, April). Measurement equivalence across proctored versus unproctored testing with job incumbents. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Los Angeles, CA. (April 14~16, 2005)

4. Do, B.-R., Chuah, S. C., & Drasgow, F. (2004, April). Item parameter recovery with multistage tests. Paper presented at the annual conference of the National Council on Measurement in Education, San Diego, CA. (April 13~15, 2004)

3. Shepherd, W., Do, B.-R., & Drasgow, F. (2003, April). Equivalence of proctored versus unproctored online pre-employment assessments. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Orlando, FL. (April 11~13, 2003)

2. Wadlington, P. L., Spencer, S., & Do, B.-R. (2003, April). Work environment satisfaction: Assessment of structure, incremental validity, and relationships with other variables. Paper presented at the conference of the Society for Industrial and Organizational Psychology, Orlando, FL. (April 11~13, 2003)

1. Credé, M., Stark, S., Chernyshenko, S., Bashshur, M. R., Dalal, R. S., & Do, B.-R. (2003, April). Development of an integrative model of the antecedents and consequences of job satisfaction. Paper presented at the annual conference of the Society for Industrial and Organizational Psychology, Orlando, FL. (April 11~13, 2003)

SUPERVISED STUDENT DISSERTATION COMPLETED 指導博士論文

2. Dadvari, A. (2021). Exploring the dynamics of dark triad, spirituality, and subjective norm on entrepreneurial intention. 探索暗黑三角、個人靈性、及主觀規範對創業傾向之互動

1. Yeh, P.-Y. (2018). Exploring human resource flexibility and organization innovation through moderated mediation analysis of adaptability culture on adaptive capability and knowledge integration. 人力資源彈性策略和組織創新相關性之研究：論適應型文化調節適應能力及知識整合之中介效果

SUPERVISED STUDENT THESIS COMPLETED 指導碩士論文

59. Su, Y.-J. (2025). Patronage Intention of Reusable Beverage Cups: Exploring the Influences of Consumer Social Responsibility and Climate Change Anxiety, and the Mediations of Green Self-Identity and Circular Economy Awareness. 循環杯惠顧意願： 探索消費者社會責任與氣候變遷焦慮之影響 及綠色自我認同與循環經濟意識之中介

58. Hung, K.-Y. (2025). Relationship Between General Family Functioning, Innovative Behavior, and Ethnic Belonging with Subjective Well-Being: Exploring the Mediation of Career Adaptability. 一般家庭功能、創新性行為、及族群歸屬感與主觀幸福感之關係：探索生涯適應力之中介

57. Yi, J.-A. (2023). Openness to Experience, Consumer Innovativeness, and Expectation of Sales on Purchase Intention of Limited Sales Items: Exploring the Mediation of Sport Shopping. (EMBA) 探討經驗開放性、消費者創新性、對促銷之期待與限量優惠商品之購買意願：以戰利品購物為中介

56. Lin, Y.-J. (2022). Eudaimonia well-being and perceived group cohesion: Exploring the mediation of job satisfaction, organizational citizenship behavior, and benevolent leadership. (EMBA) 終極幸福感與知覺團隊凝聚力：探討工作滿意度、組織公民行為及仁慈領導之中介

55. Tsai, G.-S. (2022). Purchase Intention at pop-up stores: Influenced by need for uniqueness, buying impulsiveness, brand image, and brand loyalty. 快閃店購買意願受獨特性需求、衝動性購物、品牌形象、品牌忠誠度之影響

54. Huang, M.-J. (2022). Exploring the mechanisms of brand extension on reciprocal effects. 探討品牌延伸對母品牌回饋效果之機制

53. Tsai, K.-J. (2022). Exploring the mechanism of autonomous sensory meridian response (asmr), sensory brand experience, nostalgia, and brand equity on purchase intention. 探討ASMR與感官品牌體驗、懷舊、品牌權益及購買意願之機制

52. Liao, J.-Y. (2022). Risk attitude and investment intention of P2P lending: Exploring the mediation of overconfidence behavior and perceived investment value. (in English) 風險態度與P2P借貸投資意願：探討過度自信與知覺投資價值之中介

51. Shiou, C.-H. (2022). Dark tetrad and impulse buying in online games: Exploring the effects of hedonic value, gaming loyalty and internet gaming disorder. 暗黑人格與網路遊戲中的衝動購買：探討享樂價值、遊戲忠誠度與網路遊戲疾患之影響

50. Chou, Y.-S. (2022). Exploring internal mechanisms to influence consumption intention of shared electric mopeds: A mediation perspective. (EMBA) 探索影響共享電動滑板車消費意願之內在機制— 以中介效應為觀點

49. Chung, Y.-C. (2021). Benevolence and purchase intention of social enterprise products: Exploring the mediation of social enterprise awareness, perceived quality, and perceived value. (EMBA)仁善感與社企產品購買意願：探討社會企業認知、知覺品質及知覺價值之中介

48. Liu, Y. H. (2021). Avatar identification, game motivation, and game loyalty: Exploring the mediation by game satisfaction.虛擬角色認同、遊戲動機與遊戲忠誠度：探討遊戲滿意度之中介

47. Lin, B.-H. (2021). Willingness to share, perceived green innovation, and purchase intention: Exploring the mediation of perceived affective value and green brand image. 共享意願、知覺綠色創新與購買意願之關係：探討知覺情感價值與綠色品牌形象之中介

46. Jiang, Y.-J. (2021). Motivated consumer innovation, consumer loneliness, and time urgency on the evaluation of self-service technology service quality, satisfaction, use intention, and repatronage intention: Exploring the moderation of gamification interaction. 消費者創新動機、孤獨感、時間急迫性對於自助科技服務品質、滿意度、使用意願、及再惠顧之評估：探討遊戲化互動之調節

45. Zhong, Y.-W. (2021). NBA game prediction based on team-centric data, player salary, and social media sentiment. NBA賽事結果預測：結合球隊數據、球員薪資、與社群媒體情緒

44. Wu, Y.-H. (2021). To see is to believe through social AR: A mechanism from user's point-of-view (POV) sharing. 社群AR的眼見為「評」：視角分享的機制

43. Shi, Y.-H. (2021). Psychological ownership and purchase intentions of loot box mobile games: Exploring the influence of general self-efficacy, risk propensity, and problem gambling. 心理擁有感對轉蛋抽卡型手機遊戲購買意願：探討一般自我效能、風險傾向、及賭博成癮之影響

42. Hsu, Y.-C. (2020). Sport shopping and purchase intention of fukubukuro: Exploring the mediation by grit and risk propensity. 戰利品購物與福袋購買意願：探討恆毅力與風險傾向之中介

41. Chang, C.-H. (2020). Applying health belief model to investigate the relationship between obesity and purchase intention of healthy meal box: Mediated by fitspiration involvement. 應用健康信念模式探討肥胖與健康盒餐購買意願：探討健身啟發涉入之中介

40. Chen, Y.-H. (2020). Openness to experience and adaptive performance: Exploring the mediation by learning agility and grit. (EMBA)開放性人格與適應性績效：探討學習敏捷性與恆毅力之中介

39. Huang, Y.-P. (2020). Human capital and financial performance: The case of Taiwan’s finance holding companies. (EMBA)臺灣金控業人力資本與財務績效之關係

38. Hsien, Y.-F. (2019). Self-initiated expatriate intention: Influenced by career commitment, self-efficacy, and cultural intelligence. 職涯承諾、自我效能、文化智商影響自發型外派意願之探討

37. Liang, J.-W. (2019). Logo induced by university reputation and university social responsibility: Exploring the mediation of knowledge management. 大學標誌誘發之大學聲譽與大學社會責任之關係：探討知識管理之中介

36. Wang, S.-R. (2019). Sport shopping and online shopping carnival engagement: Moderated by informational incentive and social influence. 戰利品購物與線上購物狂歡節投入：探討資訊性誘因與社會影響之中介

35. Lee, J. (2019). Sport shopping and repurchase intention: Exploring the mediation effects of customer satisfaction and word of mouth. 戰利品購物與再購意願：探討顧客滿意度與口碑傳播之中介

34. Jiang, Y.-R. (2019). Green brand image, green perceived value, and green purchase intention of green hotels: Mediated by green trust and green satisfaction.綠色品牌形象、綠色知覺價值對綠色購買意向之影響–以綠色信任、綠色滿意為中介且以綠色旅館為例

33. Wu, S.-J. (2018). The influence of employer brand on employee retention intention in the corporate M&A: Servant leadership as a mediator. (EMBA) 雇主品牌對企業併購員工留任意願之影響：以侍僕領導為中介

32. Sanjaya, N. (2018). Socially responsible human resource management and intention to use FinTech: Mediated by technostress creators and employee satisfaction. 社會盡責人資與金融科技使用意圖：以科技壓力源與員工滿意度為中介(Indonesian, in English)

31. Lin, S.-H. (2018). Abusive supervision and workplace ostracism: Exploring the influence of coworker incivility and workplace gossip. (EMBA) 不當督導與職場排擠：探討同事無禮與職場八卦之關係

30. Chen, C.-H. (2018). Will YouTuber moderates the intrinsic motivation of virtual goods and purchase intention? YouTuber會調節虛擬寶物內在動機與購買意圖嗎？

29. Wu, H.-Y. (2018). Will Instafamous impact buying intention? The influence of appearance self-esteem and social media engagement. Instagram紅人推薦會影響購買意圖嗎？探討外貌自尊與社群媒體投入之影響

28. Liu, N.-H. (2018). LINE Pay quality, perceived value, convenience, and loyalty: Affected by satisfaction and switching costs. LINE Pay品質、知覺價值、便利性及忠誠度：探討滿意度與轉換成本之影響

27. Yo, N.-Y. (2018). Disposition to trust and intention to participate in Airbnb: Mediated by trust in platform, trust in provider, and perceived risk. 信任傾向與參與Airbnb意圖：探討對平台之信任、對房東之信任及知覺風險之中介

26. Kao, S.-T. (2018). Exploring the relationship between subjective evaluation and repatronage intention of professional baseball fans. 職棒球迷主觀評價與再惠顧意願之關係

25. Hayuningtyas, R. F. (2018). Organizational justice and affective organizational commitment: Mediated by organizational trust and perceived organizational support. (Indonesian, in English)組織正義與情感性組織承諾：以組織信任與知覺組織支持為中介

24. Yuan, H. (2018). Personality and impulsive buying of energy drinks: The moderating role of conformity. 人格與衝動購買提神飲料：探討規範從眾與資訊從眾對衝動性之調節

23. Hsieh, S.-Y. (2017). Corporation social responsibility on job offer acceptance: Mediated by person-recruiter fit and perceptions of interview justice. 企業社會責任對應聘意願的影響－探討求職者與面試官適配度與面試正義知覺之中介

22. Tien, Y.-C. (2017). Brand attitude to facial care: Mediated by involvement and moderated by openness to experience. 臉部保養品之品牌形象對品牌態度之影響－探討涉入程度之中介與開放性人格之調節

21. Chen, Y.-L. (2017). Corporate social responsibility on job pursuit intention: Mediated by organizational attractiveness and corporate reputation. 企業社會責任對求職者應徵意圖之影響： 以組織人才吸引力與企業聲望為中介

20. Safitri, R. (2017). Employer branding on brand citizenship behavior: Exploring the mediation of brand-person fit and brand commitment. (Indonesian, in English).雇主品牌與品牌公民行為：探討品牌個人適配度與品牌承諾之中介

19. Huang, W.-C. (2017). Individual luxury on perfume purchase intention: Mediated by naming induced luxury brand personality and moderated by need for uniqueness and status consumption. 奢華人格與香水購買意願：探討受命名引發之品牌命名奢華度之中介與獨特性及地位消費之調節

18. Cheng, M.-C. (2016). Brand image, product innovation, conformity, and health consciousness on functional tea purchase intention: Mediated by perceive value. 品牌形象、產品創新、從眾行為、健康意識對保健茶飲購買意願影響：以知覺價值為中介

17. Peng, P. (2016). Product attribute and purchase intention of wearable devices: Exploring the mediation of perceived benefit and brand image. (Vietnamese) 產品屬性與穿戴式裝置之購買意願： 探討知覺利益與品牌形象之中介

16. Nhung, V. T. (2016). Package design and purchase intention of cosmetics: Mediated by consumer cognition and lifestyle. (Vietnamese). 產品包裝設計與化妝品之購買意圖： 探討生活型態與消費者認知之中介

15. Chou, Y.-C. (2016). Perceptions of organizational politics on emotional exhaustion: Mediated by organizational identification and surface acting strategy. 組織政治知覺對情緒耗竭的影響－探討組織認同與表層演出策略之中介

14. Chung, C.-F. (2016). The relationship among organizational commitment, organizational citizenship behavior, and adaptive performance. 組織承諾、組織公民行為與適應性績效關係之研究

13. Prameka, A. S. (2016). How brand trust is influenced by perceived value and service quality: Mediated by hotel customer satisfaction. (Indonesian, in English) 品牌信任受價值知覺與服務品質之影響： 以旅館顧客滿意度為中介

12. Kartikasari, D. (2016). The mediating role of trust and value congruence on the relationship between transformational leadership and adaptive performance. (Indonesian, in English) 信任與價值觀一致性對轉型領導與適應性績效關係之中介

11. Lin, J.-F. (2015). Team mascot and brand personality on brand equity. (EMBA) 體育賽事觀賽體驗與球隊吉祥物品牌個性 對職業球隊品牌權益之關聯－以MLB為例

10. Pan, T.-M. (2015). Learning outcomes, organizational commitment, and retention intention: Mediated by job satisfaction. (EMBA) 學習成效、組織承諾對留職意願之影響：探討工作滿意度之中介

9. Chan, C.-N. (2015). Hedonic shopping motivation toward impulsive buying: Exploring the influence of post-purchase regret and coping behavior. (in English) 享樂購物動機與衝動購買： 探討購後後悔之影響與因應行為

8. Tsai, J. C. (2015). The effect of trust and quality of information source on consumer purchasing intention. 資訊來源之信任與品質對於購買傾向之影響

7. Yeh, J.-F. (2015). Customer characteristics and purchase intention: Exploring the mediation of web site and product attributes. 消費者特徵與購物意願： 探討網站與商品特性之中介

6. Yen, Y. C. (2014). Creativity and entrepreneurship: Exploring the moderating effect of entrepreneurial motivation and environment. (EMBA) 創造力與創業精神-探索創業動機 與創業環境之調節

5. Wang, N.-C. (2014). Big five personality and enneagram on job performance, organizational citizenship behavior, and job satisfaction. (EMBA) 五大與九型人格對工作績效、組織公民行為及工作滿意度的影響

4. Rahmawati (2014). Shopping motivation on purchase intention: Can loyalty program and corporate image enhance such relationship? (Indonesian, in English)

3. Hsu, Y.-W. (2013). Shopping motivation and reward stamp collecting at convenience stores. 購買動機與便利商店集點行為之研究

2. Wang, S.-C. (2013). Individual spirituality and life satisfaction-mediation by personality. (EMBA) 個人靈性與人生滿意度-探討人格特質之中介

1. Huang, Y.-H. (2012). Can personality moderate the relationship between job stressors and job satisfaction? 工作壓力源、人格特質與工作滿意度之關係—以在職進修者為例

CERTIFICATION (Red text indicates passing the certification exam.) 紅字表示通過考試認證

Brand Planner, Ministry of Economic Affairs Industry Talent Competency Certification Exam (iPAS)

品牌企劃師，iPAS 經濟部產業人才能力鑑定考試（證書號E-A11-0155-2025）

Planner of Sustainable Development Impact, Asian Institute for Impact Measurement and Management永續發展影響力規劃師(GP0087356520)，亞洲影響力衡量與管理研究總中心

Planner of Sustainable Development Impact, Asian Institute for Impact Measurement and Management社會責任規劃師(GP0088470131)，亞洲影響力衡量與管理研究總中心

Planner of Carbon Footprint, Chinese Enterprise Resource Planning Association

產品碳足跡規劃師(GP0087006059)，中華企業資源規劃學會

Planner of Greenhouse Gas Inventory, Chinese Enterprise Resource Planning Association

溫室氣體盤查規劃師(GP0085496111)，中華企業資源規劃學會

Certificate of Proficiency for Skill Subjects in Fundamentals of APP for eBusiness, Ragic

商用雲端App基礎檢定考試(術科)(GP0085485955)

Application Engineer of Enterprise Resource Planning in Distribution Module for SAP S/4HANA, SAP

ERP軟體應用師，配銷模組(GP0064078692)，SAP S/4HANA

Microsoft Certificate AZ-900 Microsoft Azure Fundamentals

Microsoft認證：Azure 基礎(D97E4C95-B9C3-4F22-92B9-DDC82D5F6F22)

Microsoft Certificate DAT263 Artificial Intelligence

Microsoft認證：人工智慧(D97E4C95-B9C3-4F22-92B9-DDC82D5F6F35)

Certification of Competency in AI Integration for Teaching, AI Academy for Humanities and Social Sciences Educators, Ministry of Education Program for Humanity-Social Sciences and Industrial Innovation Linkage (iLink)

AI人工智慧融入教學應用能力認證，教育部人文社會與產業實務創新鏈結計畫（證字第EA11411010號）

Service Learning Seed Teacher, Ministry of Education Youth Development Administration

服務學習種子師資，教育部青年發展署（臺教青署學字第1032360916號）

Career Counseling Seed Teacher, Ministry of Education Youth Development Administration

職涯輔導種子師資，教育部青年發展署（臺教青署學字第1062116120號）

National Platform Career Development Seed Teacher (3rd Batch), Ministry of Education

全國性平台大鵬網職涯發展平臺(第3梯次)種子教師，教育部

National Innovation and Entrepreneurship Expert Scholar Certificate, National Central University Innovation Incubation Center

全國創新創業專家學者證書，國立中央大學創新育成中心（中大創字102102007）

Aviation Transport Professional Seed Teacher, National Kaohsiung University of Hospitality and Tourism

航空運輸專業種子教師，國立高雄餐旅大學（高餐大觀研字第1060000127號）

University Teacher Education Micro-Curriculum, National Central University Office of Academic Affairs Teaching Development Center

大學教師教育微學程，國立中央大學教務處教學發展中心

SAP-BI Business Intelligence Basic Management Instructor Seed Teacher Certificate, Systex Corporation

SAP-BI商業智能基礎管理師種子教師證，精誠資訊股份有限公司

SAS Enterprise Guide Winter Seed Teacher Certificate, SAS Institute Inc.

SAS Enterprise Guide寒假種子師資，賽仕電腦軟體股份有限公司

TIMS Marketing Certification Seed Teacher Certificate, Taiwan Marketing Science Association

TIMS行銷證照種子教師證，台灣行銷科學學會

HONORS AND AWARDS 榮譽與獲獎

2024 Fu Jen Catholic University Outstanding Journal Paper Award輔仁大學指標性期刊論文獎勵(NT$66,000)

2021-2024 Fu Jen Catholic University Faculty Award for Teaching Fully English-Taught Professional Courses輔仁大學教師教授全英語專業課程獎勵(NT$18,000 per course)

2022 Fu Jen Catholic University Outstanding Journal Paper Award輔仁大學指標性期刊論文獎勵(NT$10,000)

2022 Fu Jen Catholic University EMI Teaching Excellence Faculty輔仁大學EMI教學精進教師

2022      Keynote speaker, Annual Conference of Management Challenges (ACoMC 2022) in conjunction with International Conference on Ethics of Business, Economics, and Social Sciences (ICEBESS 2022). Universitas Negeri Yogyakarta (UNY), Yogyakarta, Indonesia (October 15, 2022).

2020     Certificate in University Faculty Education Micro Program (first and only recipient). National Central University (December 31, 2020).

大專教師教育微學程

2020     Innovative teaching excellence award. National Central University (November 16, 2020).國立中央大學108-2教學創新補助計畫執行優異

2020     Keynote speaker, Business Innovation Festival 2020 (BI-Fest), Universitas Negeri Malang (State University of Malang). Malang, Indonesia. (November 19, 2020).

2020     Honorable Mention Award, Open document format promotion and competition (November 13, 2020). 全國大專校院推動ODF-CNS15251推廣與競賽活動佳作

2020     Keynote speaker, The International Congress on Regional Economic Development, Information Technology and Sustainable Business (INCREDIBLE), Universitas Sebelas Maret (UNS, State University of Surakarta) and Bappeda Provinsi Jawa Tengah (Central Java Province Bappeda, Regional Development Planning Agency). Solo, Indonesia. (October 26, 2020).

2019     Guest Professor, Romanian-American University (RAU), Bucharest, Romania. (November 9-18, 2019).

2018     Keynote speaker, 6th International Conference of Islamic Economics and Business (ICONIES), Universitas Islam Negeri Maulana Malik Ibrahim Malang (UIN-Malang, Maulana Malik Ibrahim State Islamic University of Malang). Malang, Indonesia. (September 22, 2018).

2018     Guest Professor, Universitas Brawijaya (UB, University of Brawijaya), Malang, Indonesia. (November 2-10, 2018).

2018     Large class teaching award. National Central University (August 11, 2018).

2018     Best paper award. 2018 International Conference in Management Science and Decision Making. Tamkang University, New Taipei, Taiwan. (May 19, 2018).

2018     Best paper of 2017, Chung Yuan Management Review Volume 15 (April 2018)

2016     Best paper award. Fifth International Conference on Entrepreneurship and Business Management, Universitas Tarumanagara (UNTAR, Tarumanagara University). Tainan, Taiwan. (November 17 & 18, 2016).

2016     Best paper award. 2016 International Conference in Management Science and Decision Making, Tamkang University. New Taipei, Taiwan. (May 14, 2016).

2015     Keynote speaker, 4th Indonesian Management Scientists Association International Conference, Bengkulu, Indonesia. (November 14~15, 2015).

2015     Outstanding paper award. 4th Indonesian Management Scientists Association International Conference, Bengkulu, Indonesia. (November 14~15, 2015).

2015     Best paper award. 2015 International Conference in Management Science and Decision Making, New Taipei, Taiwan. (May 16, 2015).

2008     Phi Kappa Phi, top 10% of graduate students across fields at University of Illinois

2007     Psi Chi, the national honor society in psychology

2007     Departmental of Psychology Travel Awards, University of Illinois

2006     Departmental of Psychology Travel Awards, University of Illinois

2005     Graduate College Conference Travel Awards, University of Illinois

2005     Departmental of Psychology Travel Awards, University of Illinois

RESEARCH INTERESTS研究領域

Organizational Behavior

Entrepreneurship (creativity, orientation, attitude, motivation, dark triad)

Corporate social responsibility (on job pursuit intention, offer acceptance)

Job performance types (organizational citizenship behaviors, adaptive performance)

Job performance predictors (intelligence, personality & integrity)

Voluntary behavior (brand citizenship behavior, service-oriented OCB, ostracism)

Job satisfaction (stress, learning outcomes, turnover intention)

Adaptive culture & organizational innovation

Spirituality & subjective well-being

Human Resource Management

Employer Brand (on retention during m&a, brand-employee fit)

Human resource practice (HR flexibility, Brand-centered HR, socially responsible HRM)

Recruitment (attraction, recruiter, offer acceptance)

Technology and the workplace

Internet testing (Unprotcotred & proctored)

Large scale testing (licensing exam)

Paper-and-pencil vs. web

Influence of ubiquitous media system (UMS) and social media

Consumer Psychology

Purchase intention and shopping motivation (sport shopping, loyalty program and corporate image, customer characteristics, trust, service quality, impulse buying & regret)

Customer loyalty (reward stamp, reward program, repatronage)

Brand-related (brand personality, brand love, luxury brand personality, brand attitude)

Technology influence (eWOM, social media, YouTuber, Instafamous, LINE pay, Airbnb, wearable devices)

Psychometrics

Standard-based assessment

Measurement equivalence (DIF/DTF)

Item response theory (IRT), computerized adaptive testing (CAT)

ORGANIZATIONS WITH COLLABORATION

India     Aspiring Minds Assessment (now SHL)

Indonesia  Universitas Brawijaya (UB, University of Brawijaya), Universitas Islam Negeri Maulana Malik Ibrahim Malang (UIN-Malang, Maulana Malik Ibrahim State Islamic University of Malang), Universitas Sebelas Maret (UNS, State University of Surakarta), Universitas Negeri Malang (State University of Malang), Universitas Negeri Yogyakarta (UNY, State University of Yogyakarta)

Israel    Midot System, Ltd.

Romania   Romanian-American University (RAU)

UK       Career Harmony (a Manpower company)

USA     American Institute of Certified Public Accountants (AICPA), American Dental Association (ADA), ePredix (becomes Previsor, SHL, and now CEB), Harcourt Assessment (now Pearson Assessment), Michigan State University Extension- Human Service Research

Taiwan  經濟部專業人員研究中心、國家安全局、教育部、國家教育研究院、國家文官學院、桃園市政府、新竹市政府、新竹縣政府、苗栗縣政府、彰化縣政府、連江縣政府、EDC專長探索有限公司、1111人力銀行、汎亞人力資源集團、桃園大眾捷運股份有限公司、臺灣菸酒股份有限公司、臺灣金融研訓院、外貿協會國際企業人才培訓中心、臺灣中油股份有限公司、財團法人資訊工業策進會、學術交流基金會、國立臺灣師範大學、明新科技大學、大同大學、國立科學工業園區實驗高級中學、台大文理短期補習班、典陸教育集團

COMPUTER SKILLS

General statistics and IRT  SPSS, SAS, SYSTAT, BILOG, MULTILOG

IRT programs written      MST-133, MST-122, MLEgen, EAPgen, CATgen

Utility programs written   ICCDIF, PAR3PLMG, COVMG

IRT Lab programs          3PLGEN, DTF-Effect, DTF-RSR, ITERLINK, MODFIT

Stout Lab programs        DETECT, DIMTEST, SIBTEST

Programming                 Fortran, BASIC, HTML

Structural equation         AMOS, SmartPLS, LISREL, Mplus

Network administration   Install, setup, and troubleshoot Ethernet cards, cables, hubs, routers

Website administration   FTP & WWW servers, Microsoft Internet Information Services

REFERENCES

Fritz Drasgow, Ph.D., Dean and Professor Emeritus, Department of Psychology, and School of Labor & Employment Relations (retired), University of Illinois at Urbana-Champaign, 603 East Daniel St., Champaign, IL 61820, (217) 333-2739, fdrasgow@uiuc.edu

Hua-Hua Chang, Ph.D., Charles Hicks Chair Professor at College of Education, Department of Educational Studies, Purdue University, 100 N University St, West Lafayette, IN 47907, chang606@purdue.edu

Yao-Ting Sung, Ph.D., Professor of Educational Psychology and Counseling and President of National Taiwan Normal University, 162, Hoping E. Road, Sec. 1, Taipei 106, Taiwan, R.O.C., (02)7734-1314, sungtc@ntnu.edu.tw