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Unit Harriman State Office Campus Building 12, Room 222 Albany, NY 12240-0001 The Self-Employment Assistance Program (SEAP) Business Strategy Instructions: The purpose of this form is to help you create a framework for developing your business plan. If you need more space, attach additional sheets. Please review your responses with your business counselor. You must meet with your business counselor at least two (2) times before submitting this form. Your business counselor must complete Part VII and sign this document. If you are not working on the business indicated on your SEAP application, you must notify the SEAP Unit at (518) 485-1597. Submit this form online at: www.labor.ny.gov/signin, by mail to the address above or fax to (518) 402- 6586. If this form is not received by the due date, you will not be eligible for SEAP benefits from the date the form was due until the date the form was received.
Canva Business plan
Website
My general strategy is to understand who your product or service keywords are, in order to find your audience plus competition, which provides us with where they market. By creating articles you will genuinely introduce your brand and services. Display what makes you similar and different, building related website content, including additional content and ways to follow and/or connect. Provide traffic to your website by having multiple search data of natural relevance, increasing your domain authority.
Canva provides a way to naturally learn and create content to build to your goal of more clients and business for your brand as we plan. Normally I recommend the website name
In return, we answer questions and build your brand + website at the same time.
Name: Last 4 digits of Social Security Number: xxxx
Business name (if available):
Business telephone number (if available): ( )
Website Address (if available):
Part I - Business Establishment
yourwebsite.com or business name ?
1. What products or services will you provide?
2. Where will your business be located?
3. Will the business own or rent the property? Own or Rent
4. Will your business space have to be modified? Yes No If yes, complete the chart below.
5. Will you need equipment for your business? Yes No If yes, complete the chart below.
Equipment Supplier Name Cost Total Cost for Equipment
6. Will the business be a:
Sole Proprietorship
Partnership
Corporation
Franchise
LLC
PLLC
Other:
1. Who are your potential customers?
2. How are you going to advertise your goods or services?
3. Who is your competition?
4. What advantage do you have over your competitors?
Part III – Suppliers and Consultants
1. List potential suppliers of the goods and services you need to operate your business. Goods Services Supplier Name Initial Costs Total Costs
2. List professionals/consultants needed to help you set up your business. Part IV – Licenses, Permits, and Agreements List the licenses, permits, and/or agreements you will need. License, Permit or Agreement Fee Required?
No
Yes,
Cost
Waiting Period
Comments
Part V – Financial Information
A. Personal Financial Statement
Financial institutions will often require information about your personal finances. The following charts are intended to help you organize that information. Specific formats and types of information requested may vary by a financial institution and business counselor and may vary from the categories presented in these charts. The Department of Labor will not share or disclose this information to any outside party. Include only assets and liabilities held by you personally. Do not include any business information. All assets should be included whether they are paid for or not. The asset amount is the amount you would receive if you sold the asset for cash. Liabilities are debts you are responsible for (money you owe).
Name
Address
Lawyer
Accountant
Insurance Agent
Other (specify)
1. How will you finance your business?
2. Have you received a business loan?
Yes
No
If yes, what is the amount of the loan?
$
SEAP ASSET Form - make a copy then edit. Autosaves otherwise will lose and share.
Assets Form
Assets
Specific Asset
Amount Cash on hand $
Cash-checking accounts
Cash-savings accounts
Certificates of deposit
Securities (stocks, bonds, mutual funds)
Life Insurance (cash surrender value)
Personal Property (autos, jewelry, etc.)
Retirement Funds (e.g. IRAs, 401ks)
Real estate (market value)
Other Assets (specify)
Total Assets $
Liabilities
Specific Liability
Amount Current debt
(credit card, accounts)
Notes payable (loans)
Taxes payable
Real estate
mortgages
Other liabilities (specify)
Total Liabilities $
Net Worth (assets minus liabilities) ________________
B. Start-up Cost Estimates Items Cost Decorating and Remodeling $ Fixtures and Equipment Installation of Fixtures and Equipment Services and Supplies Beginning Inventory Costs Legal and Professional Fees Licenses and Permits Telephone and/or Utility Deposits Insurance Signs Advertising for Opening Unanticipated Expenses Other:
Total Start-Up Costs $
C. Monthly Expenses Items Cost Your Living Costs $ Employee Wages Business Rent/Mortgage/Lease Payment Advertising Supplies Utilities Insurance Taxes Miscellaneous
Total Monthly Expenses $
Part VI – Your Analysis
1. How prepared are you to open your business?
2. What do you still need to do?
3. What is your estimated opening date?
4. What have you found most difficult about starting your business?
I certify that the above information is true and correct and that the information I provided was reviewed by a business counselor.
Signature: Date: Part VII – Business Counselor Analysis
1. In your opinion, how prepared is the program participant to open his/her business?
2. What further activities/tasks need to be completed?
3. Additional comments related to the participant’s business start-up:
Two sessions with a business counselor are required for participation in the program. Indicate the two dates the participant met with a business counselor. If you have any questions, please call the SEAP Unit at (518) 485-1597.
Meeting Date
#1: Meeting Date *
# 2:Meeting Date *
Business Counselor Signature:
Date:
Business Counselor Title: Business Mentor Victoria Brown
Business Counselor Agency: SCORE
Business Counselor Phone Number: (607 )444-2146
ES 161.2 (04/21) Page 8 of 8