Why a Lingerie Fashion Show?

The Victoria's Secret Fashion Show has returned to the glamorous New York City, reviving decades past of lingerie runways that make up the popular culture phenomenon that is Victoria's Secret. This iconic show has served as a promotional event since 1995, dazzling audiences with beautiful silhouettes strutting down a runway. However, the show began seeing mounting criticism concerning it's lack of body diversity, especially with the rise of more inclusive brands such as Savage X Fenty, a company that screams body positivity.

 As society progressed, VS refused to meet these inclusive expectations, which led to the show's cancellation in 2019. After a six year hiatus, and an abundance of internal brand changes, the VS Fashion Show returned on October 15, 2024. The world is still absorbing the new show, determining whether the brand has lived up to its promises of body empowerment. This has opened a door for my research, with previous academic studies acting as the baseline for my methodology and educating me on the extensive history of the brand and its reputation.