HOW

At RASA, simplicity of design with the sustenance of the crafts and the environment forms an integral part of its activities. Today, RASA influences the lives of several hundred craftsmen and artisans. The workforce comprises a large majority of women, many of them having been part of the family since its inception.

Recently, RASA shifted its printing facility to JITP (Jaipur Integrated Texcraft Park) at Bagru, also known as Jaipur Bloc. All the water used here is recycled through the CETP (Central Effluent Treatment Plant), and reused under a zero liquid discharge program.

While the quest for design refinement, craft conservation, social responsibility and environment sustenance is never ending, every small step in this direction is a celebration at RASA.