W

Web 2.0 – The second major phase of development of the World Wide Web, marked by a shift from static web pages to dynamic content, as well as social media and user generated content.

Website – A document of group of documents that are accessible on the World Wide Web.

Webinar – An online seminar used to train, inform, or sell to an audience of viewers who signed up to view the presentation.

White Hat – Term for ethical digital marketers who don’t participate in work that could be viewed as unethical or as spam.

Wireframe – a cursory layout drawing of a webpage that acts as the first step in the design process.