DECA (Distributive Education Clubs of America)

DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management. DECA prepares students for regional, state, and national conferences where they compete for awards and scholarships through the study of marketing competencies and role-play demonstrations. In all sections of our marketing and business classes, students are eligible and encouraged to join our DECA program.

ACCOUNTING II HONORS

Full Year | 5 credits | Grade Level: 10, 11, 12

Prerequisite(s): Accounting I OR Teacher Approval 

Accounting is the process of planning, recording, analyzing, and interpreting financial information. This course covers a review of Accounting 1 (the recording of the business transactions in the general journal as journal entries and the posting of the journal entries to the general ledger, creation of trial balance and adjustments needed along with closing the books and interpreting the financial statements of a service business.), and how the Accounting cycle for a merchandising business differs from a service business.  Details include Accounting for Sales and Accounts Receivable, Accounting for Purchases and Accounts Payable, Cash Receipts, Payments, and banking procedures, Payroll Computation and associated taxes, and additional Adjustments of Accruals & Deferrals to finalize the General Ledger to produce Financial Statements.  In addition, students will evaluate the operating performance of companies by computing financial ratios and studying trends. Throughout the year, students work in groups to complete authentic, project-based assignments and benefit from the use of technology offered through this course.

Dual Enrollment Opportunity: For this course, students have the option to register for  dual enrollment course with Bergen Community College - Acc-100 Introduction to Accounting. Dual credit is awarded to students who successfully complete the course. Course credit may be transferable to colleges/universities. 

ADVANCED PLACEMENT MACROECONOMICS/MICROECONOMICS

Full Year | 5 credits | Grade Level: 11, 12

Prerequisite(s): None

Requirement: Students are required to take the AP exam in Macroeconomics; the Microeconomics exam is optional and is considered self-study

This course provides students with a thorough understanding of the principles of both macro and microeconomics that apply to an economic system as a whole, as well as to individual firms. While the knowledge and understanding generally covered in college courses is the focus, the program places particular emphasis on the study of national income, price determination, economic elasticity, tax theory such as Laffer curves, and marginal cost curves. It also develops students’ familiarity with economic performance measures, economic growth, and international economics.

Students in the course will be required to do extensive independent readings which will be formally assessed, in addition to the extensive summer assignments due the first week of school. For each unit, students are required to submit a persuasive essay that addresses a critical question associated with that particular unit. All tests and quizzes are formatted in a style similar to the AP Exam and are based on all main concepts, themes, formulas, and models learned in readings and in class.

Dual Enrollment Opportunity: For this course, students have the option to register for the Bergen Community College dual enrollment program. The tuition is approximately $200.00 for three college credits through Bergen Community College.  Dual credit is awarded to those students who successfully complete the course.

ECONOMICS HONORS

Full Year | 5 credits | Grade Level: 10, 11, 12

Prerequisite(s): None

This course examines, in-depth, economic principles and is designed to educate students about the factors of production, the free market, scarcity, demand, supply, pricing, and equilibrium through business simulations, bar and line graph visuals, and circular flow models. Critical thinking decisions are made as students solve business case studies. In addition to providing students with the tools to better understand our economic society, they will acquire the necessary skills for future economic study.

Dual Enrollment Opportunity: For this course, students have the option to register for the Bergen Community College dual enrollment program. The tuition is approximately $200.00 for three college credits through Bergen Community College.  Dual credit is awarded to those students who successfully complete the course.

INTRODUCTION TO BUSINESS

Semester | 2.5 credits | Grade Level: 9, 10, 11

Prerequisite(s): None

This course gives students a solid foundation of business knowledge across a variety of topics including: marketing, business technology, entrepreneurship, business ethics, career planning, government regulation of business, economic systems, consumer decision making, personal finance, and credit. Students are presented with opportunities to work collaboratively with peers to solve business problems. Business ethics and social responsibilities are explored throughout the course as well as various career possibilities available in a world of business.

INTRODUCTION TO MARKETING

Semester | 2.5 credits | Grade Level: 9, 10, 11, 12

Prerequisite(s): None

This course will introduce students to the exciting world of marketing in the 21st century. Students will discover the ways companies use marketing to promote and sell their brands. Social Media, online marketing, advertising, promotion, marketing-information management, product development, service management, pricing, and distribution will be explored. Additionally, students will learn how to develop trend-setting ads, commercials, and explore creative ways to advertise products and services. DECA concepts will be incorporated in this course.

MARKETING AND ENTREPRENEURSHIP HONORS

Full Year | 5 credits | Grade Level: 10, 11, 12

Prerequisite(s): Introduction to Marketing

Marketing and Entrepreneurship Honors introduces students to all aspects of business, from production to finance to marketing to management. The cognitive component of Marketing and Entrepreneurship Honors includes an understanding of the relationship between micro and macro-economic factors, market analysis, legal requirements and taxes, strategies of business ownership, risk assessment, and finance.

Through this course of study, students will develop a comprehensive marketing plan, including situation analysis, marketing objectives, product positioning, strategies and tactics for the marketing mix, and budget. It is strongly encouraged that students join our DECA program to put classroom activities into action.

SPORTS AND ENTERTAINMENT MARKETING

Full Year | 5 credits | Grade Level: 10, 11, 12

Prerequisite(s): None

This full-year course provides students with the opportunity to learn and apply marketing principles in the fields of travel, sports, entertainment, and recreation. The course is designed to teach travel/sports/entertainment management skills, such as contract negotiation, collective bargaining, the economics of travel/sports/entertainment marketing, etc. Areas covered include: advertising, broadcast negotiations and programming, economics of the sport/entertainment industry, endorsements, event/stadium/arena management, facilities management, finance, global sport/entertainment marketing, labor relations, professional/intercollegiate/high school sports management, public relations, sponsorships, and sports/entertainment law.

COOPERATIVE MARKETING

Full Year | 5 credits | Grade Level: 12

Prerequisite(s): Coordinator/Supervisor review

A structured, full-year course for 12th grade students in the morning block that serves as the base program for the Cooperative Education Program.  All students who participate in the Cooperative Education Program must also be enrolled in this course.  Students will learn about the laws that protect workers, personal skills that make each of us unique, and knowledge of the workforce.

COOPERATIVE EDUCATION PROGRAM (FIELD WORK)

Full Year | 10 credits | Grade Level: 12

Prerequisite(s): Coordinator/Supervisor review

A full-year field work experience for 12th grade students who are enrolled in the Cooperative Marketing course. Students who are enrolled in this class must be employed through the program and will be allowed to leave the building early to attend their place of employment. This course serves to provide students with a structured working experience during the day, where they can develop skills, talents, and connections with professionals in their chosen field. Students must be on-time to their job and follow all workplace and program rules and regulations. All students enrolled in this program must also be enrolled in the morning block Cooperative Marketing course.