About our Club
Our Mission
Our Mission
To enhance the BMW experience through camaraderie, education and social responsibility.
Our Vision
Our Vision
The Ultimate car club experience.
Our Values
Our Values
Camaraderie among our members; sharing knowledge and expertise; motoring citizenship, lifelong driving skills for both safety and performance; appreciation for BMW and its heritage; and social responsibility.
Our Goals
Our Goals
Member satisfaction, recruitment and retention.
Member satisfaction, recruitment and retention.
- Greater variety of activities throughout the year
- Broader member involvement
- More volunteers and leaders
- Greater variety of activities year around
- Include outstate members
Effective communication strategies.
Effective communication strategies.
- Expand usage of various media (local forum using Google group, email campaigns, social media, North Star Bavarian newsletter, national BMW CCA website and chapter websites)
- Richer content (publish pictures and videos of members/activities/cars)
Dynamic events and activities.
Dynamic events and activities.
- Present a broad range of events for both members and non-members throughout the year (local, outstate, tours, track, teen driving skills, tech, social)