Papers are either 10 or 20 pages
Some papers also require a test
Papers are presented to a judge at competitions (districts, states, and nationals)
-20 Page Limit
-Presentation
-No Test
Includes business like hotels, travel agencies, restaurants, museums, convention services, amusement parks, and zoos.
Includes businesses like grocery stores, pharmacies, department stores, malls, farmers markets, and convenience stores.
Includes businesses like banks, loan agencies, accounting services, insurance agencies, credit unions, and real estate.
Includes businesses like sports teams, movie theaters, tournaments, sports rental equipment, summer camps, music lessons, adventure camps.
Includes businesses like child care, landscaping, human resources, interior decorating, automotive repair, construction, photography, and tutoring.
The 2025-2026 topic for each career category is for participants to collaborate with a local business or organization to seek and incorporate customer feedback into the company’s corporate social responsibility (CSR) initiatives and overall business strategies. Using the research findings, participants will develop a CSR strategy to achieve internal/external results.
-Page Limits Are Different (Check The Guidelines)
-Presentation
-No Test
The Innovation Plan Event involves the idea generation and opportunity recognition needed to take advantage of market opportunities to introduce a new business, product or service. Any type of business, product or service may be used.
The Business Growth Plan involves the idea generation and strategy development needed to grow an existing business. Participants in the Business Growth Plan will analyze their current business operations and identify opportunities to grow and expand the business.
The purpose of the Start-Up Business Plan Event is to provide an opportunity for the participant to develop and present a proposal to form a business. The event provides an opportunity for a participant to develop and demonstrate mastery of essential knowledge and skills as they apply to the analysis of a business opportunity.
The International Business Plan Event involves the development of a proposal to start a new business venture in an international setting. Any type of business may be used.
The Independent Business Plan Event involves the development of a comprehensive proposal to start a new business. Any type of business may be used.
The purpose of the Franchise Business Plan Event is designed for participants to present a comprehensive business plan proposal to buy into an existing franchise. The participant seeks to become a franchisee.
-20 Page Limit
-Presentation On Your Project
-No Test
The Business Solutions Project uses the project management process to work with a local business or organization to identify a specific problem with the current business operations and implement a solution. Examples include talent acquisition, employee on-boarding, policies and procedures, technology integration, customer service improvement, safety operations, marketing and promotion activities, and productivity and output enhancement.
The Career Development Project uses the project management process to promote/educate the knowledge and skills needed for careers in marketing, finance, hospitality, management and entrepreneurship. Examples include career fairs, summer boot camps, professional dress seminars, résumé development workshops, career exploration initiatives, mock interviews, educational paths, career paths, workplace re-entry and mentor programs.
The Community Awareness Project uses the project management process to raise awareness for a community issue or cause. Examples include day of service, distracted driving, driving under the influence, bullying, disease awareness, mental health awareness, drug awareness, ethics, environmental and green issues, and vaping.
The Community Giving Project uses the project management process to raise funds or collect donations to be given to a cause/charity. Examples include food bank donations, homeless shelter donations, 5K’s, sports tournaments, auctions, banquets, item collections, holiday drives, adopt-a-families, etc.
The Financial Literacy Project uses the project management process to promote the importance of financial literacy, including spending and saving, credit and debt, employment and income, investing, risk and insurance and financial decision making. Examples include organizing and implementing seminars for students (elementary, middle, high and post-secondary), tax preparation assistance, retirement planning, and student loan workshops.
The Sales Project uses the project management process to raise funds for the local DECA chapter. Examples include sports tournaments, t-shirt sales, 5K’s, school merchandise sales, catalog sales, sponsorship development initiatives, fashion shows, pageants, restaurant nights, value cards, and yearbook sales.
The Integrated Marketing Campaign Events provide an opportunity for the participants to demonstrate promotional knowledge and skills needed by marketing personnel.
Participants in the Integrated Marketing Campaign Events will:
• Develop an integrated marketing campaign of no more than 45 days in length for a real event, product, or service
• Present the campaign in a role-play situation to a prospective client/advertiser
-Test
-Presentation
Integrated Marketing Campaign—Event includes a campaign that is related to any sports and entertainment event and/or company event. Examples include concerts, festivals, fairs, tournaments, pet adoption day, charity events, etc.
Integrated Marketing Campaign—Product includes a campaign that is related to any hard/soft line retail products including e-commerce. Examples include apparel and accessories, retail products, etc.
Integrated Marketing Campaign—Service includes a campaign that is related to any service or intangible product. Examples may include pet services, golf lessons, health care services, salons, restaurants, amusement parks, etc.
The Professional Selling and Consulting Events provide an opportunity for participants to demonstrate skills needed for a career in sales and/or consulting. Participants will organize and deliver a sales presentation or consultation for one or more products/services/customers.
-No paper
-Presentation And Test
For 2025-2026, you will assume the role of a financial consultant who specializes in advising small business owners and entrepreneurs. A potential new client, a local artist who sells paintings, prints, sculptures, etc., has recently turned their passion into a successful online business. The potential new client has scheduled a meeting with you to discuss strategies for managing the rapid growth.
For 2025-2026, you will assume the role of director of sales for a company specializing in social media influencer partnership strategy. The vice president of marketing for a local convention and visitors bureau has scheduled a meeting with you to discuss using your services to create an influencer program to drive brand awareness, increase hotel occupancy and create authentic visitor engagement.
For 2025-2026, you will assume the role of a sales representative for a company that specializes in subscription-based employee training and development platforms. A local non-profit executive director has scheduled a meeting with you to explore how your platform can help upskill their staff, improve customer service, and increase employee retention. The executive director is particularly interested in solutions that are cost-effective, easy to implement, and tailored to the unique challenges of the non-profit industry.
All information about papers taken from the DECA website