Communications managers
Where you can make a difference:
Ensuring visibility of research as a Trust activity to staff and patients and externally to the wider public. Work with your R&D team. You could also link with the Communication lead in your Local Clinical Research Network
Most Trusts have Patient Research Champions who can be helpful in patient centred communications. Check with the R&D or Research Nurses teams.
Your influence is high in:
Communicating positive messages about research in your Trust and its importance in patient care
Providing helpful support to staff and departments by producing research related posters, leaflets and notices
Helping to ensure the visibility of research in your trust to patients who visit your website or in person
Key messages:
"A growing body of evidence shows that trusts with high levels of clinical research activity have better patient outcomes (e.g. lower mortality rates)"
"Surveys show that patients and staff have very positive, empowering experiences of research studies"
"The CQC now has a remit to assess how trusts are supporting and using clinical research to improve patient care"
Media, tools, support and links
‘Be part of research’ site shows current research in a wide range of clinical areas and where and how patients can take part
Supporting health research to improve patient outcomes (Paul Charlton, Patient Research Champion)
Research Participant Experience Report 2019 shows that 90% of research participants have a good experience in studies.
Existing research communications materials about embedding research available from the NIHR