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Course: CRM – An Introduction to Customer Relationship Management
Course: CRM – An Introduction to Customer Relationship Management
Duration: 1 Day
Duration: 1 Day
As with many significant undertakings, undergoing a CRM review (even simply considering its
As with many significant undertakings, undergoing a CRM review (even simply considering its
implementation) requires learners to analyze technical and complicated systems. This one
implementation) requires learners to analyze technical and complicated systems. This one
day course sorts through a myriad of information and brings you the basics you need to make
day course sorts through a myriad of information and brings you the basics you need to make
a decision about the need for CRM, its benefits, and how to coordinate the base requirements
a decision about the need for CRM, its benefits, and how to coordinate the base requirements
for a CRM undertaking.
for a CRM undertaking.
Admission Requirement:
Admission Requirement:
Access to this qualification is open.
Access to this qualification is open.
Course Content
Course Content
What Will Students Learn?
What Will Students Learn?
The terms and benefits of CRM on a company’s bottom line
The terms and benefits of CRM on a company’s bottom line
Analyze the different components of a CRM plan
Analyze the different components of a CRM plan
Develop a checklist for readiness and success in CRM
Develop a checklist for readiness and success in CRM
Describe how CRM creates value for organizations and customers
Describe how CRM creates value for organizations and customers
Consider developmental roles that have the greatest impact on CRM
Consider developmental roles that have the greatest impact on CRM
• On successful completion of the programme, the student will receive a NIMET-ProUlwazi
• On successful completion of the programme, the student will receive a NIMET-ProUlwazi
Institute Certificate.
Institute Certificate.
• Course fees: R1850.00 including the cost for study material.
• Course fees: R1850.00 including the cost for study material.
Disclaimer
The content of this brochure, accurate at the time of going to print, is subject to change without notification due to legislation, market requirements or any other reason. NIMET-ProUlwazi Institute reserves the right to change the programme content without notice.
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