How can specifications educate project partners and advocate for material health? How can designers use an analysis of new practices to engage clients in the benefits of these approaches? Architects Martha Lewis and David Lewis share their experiences with communicating health and sustainability.
4_1b_4_Martha Lewis + David Lewis_Communication Strategies for Engaging the Team.mp4
Key Terms
Educator
Advocate
Specifications
Analysis
Screening
CO2
Climate Change
Discussion Points
How can (often scientific) information on material health be presented in a way that more is accessible and compelling?
Are different types of stakeholders likely to be interested or motivated by different aspects of material-health? If so, how might drivers differ for a design, contractor, client, or developer?
If all stakeholders seem to be motivated by demonstrating measurable estimates of impact, how can we start to quantify or at least qualify these impacts?
Are there different types of health impacts or related variables we might be able to measure?
How can we demonstrate/communicate that each body of stakeholders can personally benefit from these objectives?
RESOURCES
The Fitwel standard and the Center for Active Design have been leaders in the industry in recognizing the value of a powerful storyline. You can find examples of the narratives they have created for quantifying impacts and benefits on their website, and will even be guided as to how to create your own marketable storyline through their responsive scorecard application.