Career & Skill Connections

Career and Skill Connections for Business Administration 

Career Exploration & Pathways

This course is part of the Business Administration Program at Monterey Peninsula College. Our goal is not only to provide high-quality instruction but also to help you understand how your learning connects to real-world careers and long-term goals. Additionally, this course may be found in other pathways at MPC. 

What Can You Do With This Major?

Graduates or transfer students in Business Administration with a focus on Marketing may pursue careers in areas such as:

• Marketing Coordinator

• Social Media Specialist

• Brand Manage

• Market Research Analyst

• Advertising Account Executive

For a more detailed list of career options, visit California Career Zone (www.cacareerzone.org), O*NET (www.onetonline.org), or speak with an MPC counselor.

Skills You Are Building in This Class

This course helps develop the following professional skills that are valuable in today’s workforce:

• Understanding consumer behavior

• Market research and data analysis

• Branding and promotional strategy

• Communication and storytelling in business contexts

These skills are highly transferable and sought after by employers across industries that need to connect products, services, and ideas to customers.

Related Career Fields

Students taking this class may also be studying in programs that include:

• Retail, E-Commerce, and Sales

• Digital Media and Communications

• Hospitality, Tourism, and Event Marketing

• Entrepreneurship and Small Business Management

Education and Transfer Pathways

Students taking this class may also be preparing to obtain:

• An Associate Degree for Transfer (ADT) in Business Administration or Communication Studies

• A Bachelor’s degree in Marketing, Business Administration, or a related field

• Specialized certificates in areas such as Digital Marketing, Social Media Marketing, or Sales

Career Support at Monterey Peninsula College

• Work-Based Learning / Internships: Real-world experience while you study

• Career Services Center & Transfer Center: Help with resumes, internships, and transfer planning

Example Job Titles & Salary Info

Visit MPC’s Career and Academic Pathway webpage for this program and learn more about possible jobs and salary information related to this major of study.

Next Steps in Your Career Journey

• Meet with a counselor to create a Student Education Plan and make sure you are on track to graduate.

• Consider how this class supports your long-term career goals and consider making some goals for yourself regarding transfer if it is needed to achieve your goal.

Reach for Your Goals, We Will Support You!

End of Career and Skill Connections