Most Recent Lesson: Target Markets
As we continue to prepare for the Shark Tank final project, we started exploring the concept of Target Markets! In this lesson, we set out to learn what a target market is and how we can determine the target demographics we'd like to market our Shark Tank products towards. We will integrate this information into our larger Shark Tank project.
If you missed the lesson or just want to go back and review some things, here's a link to the lesson's slides: Day 6 - Target Market & Segmentation - Google SlidesÂ
Looking Forward to the Shark Tank Project:
You will create a business plan, cost projections, a marketing plan, and more for a business you and your group members want to start! Want to know what you're in for? Here are some of last year's projects!
For those curious about what it will take to win the Shark Tank contest, check out last year's judging rubric for reference!