CV

ROSAMARTINA SCHENA

Rosamartina Schena is a Researcher (S.S.D. SECS-P/08) at the Department of Management, Finance, and Technology, LUM University. She holds a Ph.D. in Economics and Management of Natural Resources from LUM University. In Novembre 2020 she became a Research Fellow.

In 2019 she carried out an International visiting period at Programa de Doctorado en Ciencias Economicas y Empresariales at Universidad de Granada (Spain). As of today, she is attending an International visiting period at Southampton University (UK).

She is a teacher in Management , Global Corporate Sustainability, and Marketing Analytics. She is teaching assistant of Marketing. In 2019 she theaches Social Innovation and Entrepreneurship at Mediterranean Agronomic Institute of Bari (CIHEAM), and Design of Social Innovation at Social innovation, entrepreneurship and local development (MISIS) Master Degree at LUM Giuseppe Degennaro University.

In 2017 she was admitted to the master degree in International Management with a First Class honours (110 cum laude) and submitted a dissertation with the title “The Determinants of Eco-Brand: A Multi-Analytical Approach” .

In 2016 she was conferred the Master Degree in Global Marketing, Communication & Made in Italy from Italy - USA Foundation. In the same year, the Italy - USA Foundation awarded her the Accredited Professional Certificate award.

In 2015 she was admitted to the bachelor degree of in Economy and Business Management with a first- class honours (110 cum laude) at LUM Univeristy, and submitted a dissertation with the title: “The effects of Marketing on the shades of green: empirical evidence of the Signaling Theory”.