Jessie Evans
Marketing Director at Stern & Cohen | MBA Graduate Student at Lehigh University
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ABOUT ME
ABOUT ME
Hi! I'm Jessie Evans, a marketing professional with a passion for strategy, analytics, creativity, and innovation. I graduated from Penn State University in 2021 with a B.S. in Marketing and a B.S. in French. I'm currently pursuing my MBA at Lehigh University with a concentration in Marketing. I have around 3.5 years of professional experience in marketing and a strong background in data analysis, digital marketing, brand strategy, and partnership management.
By day, I lead marketing initiatives at Stern & Cohen, a leading workers' compensation law firm, where I manage everything from digital campaigns to strategic partnerships.
Beyond my professional life, I am an avid reader and occasional writer. I love books with a passion and particularly enjoy the historical fiction and fantasy genres. I also love to run, ski, hike, and do yoga. Whether it's a good book, a long run, or exploring new ideas, I’m always looking for ways to grow and stay inspired.
Achievements
Achievements
Graduated from Penn State (2021) with a B.S. in Marketing and B.S. in French.
Marketing Director at Stern & Cohen, managing all marketing efforts.
MBA Candidate (Marketing) at Lehigh University.
Experienced in SEO, brand strategy, and sponsorships (e.g., Philadelphia 76ers).
Skilled in RStudio, SQL, and data analytics for marketing insights.
Strengths
Strengths
Analytical & strategic thinker with data-driven marketing expertise.
Creative problem-solver with experience in brand campaigns.
Strong writer for blogs, social media, and ad copy.
Self-starter managing a full marketing department.
Versatile & adaptable, balancing creativity and analytics.
Goals
Goals
Advance in marketing strategy and partnerships.
Grow expertise in brand development and analytics.
Complete MBA by summer 2026.
Continue expanding leadership and marketing skills.
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