Thank you for enrolling in the Real Estate Accelerator Online Video Course Plus Live Online Training program.  Get ready to supercharge your real estate career with our comprehensive three-part program designed for your success.

1. Pre-Work: Before diving into the course, you'll complete a few engaging tasks (details in the course syllabus) to set the stage for your journey.

2. Online Video Course: Immerse yourself in dynamic videos presented by real estate professionals. They’ll walk you through step-by-step strategies to help you thrive in your real estate career.

3. Live Online Training Sessions: Join 1-hour sessions with a licensed real estate expert to explore relevant topics in depth. You can attend these sessions anytime, even while you’re still completing the Online course. And guess what? You’ll have access to all this valuable content for as long as you’re enrolled! 

As a bonus, you will have the opportunity to create your professional profile on REALTOR.com.  This invaluable feature will be explored further as you embark on your course.  We will guide you in optimizing your profile by leveraging the positive ratings and reviews from your sphere of influence - the people who know you best.  A robust profile enhances your visibility, making it easier to attract potential buyers, sellers, and investors.

Get ready for an enriching journey towards real estate success!

You will receive an email directly from KnowledgeDNA.com™ inviting you to log into the goal-tracking system.  Follow the directions in the email, and complete your DISC Communication Profile.

This quick video will give you a great introduction to how it will expand your business.

You will also receive a free trial of KDNA as a student benefit.  Learn the secrets of top-producing agents - tracking their daily lead-generation activities.  Watch the video below to learn more about the KDNA goal-tracking accountability, which will be an integral part of your coaching program.   

KDNA Goal Tacking Accountability Video

1. Download and save all Real Estate Accelerator forms (PDFs) found in the Learning Management System (LMS). 

2. Access your Real Estate Accelerator Online Video Course via the LMS.  These videos contain step-by-step strategies to help you build your real estate business.

   • Course Orientation

   • Unit 1 - Business & Income Plan

   • Unit 2 - Message Marketing & Marketing Position

   • Unit 3 - Sales Skills & Negotiations

   • Unit 4 - Contact Relationship Management (CRM) database

Time is of the essence!  Don't miss out on the opportunity to join a thorough 1-hour live online training session with a certified real estate expert!  They will be diving deep into crucial topics.  Make sure to attend these sessions, even if you're currently engrossed in your online video courses. 

Sessions are held every Thursday from 

5:00 - 6:00 pm PT

6:00 - 7:00 pm MT

7:00 - 8:00 pm CT

8:00 - 9:00 pm ET

The current evergreen topics include:

• Branding Your Business

• Business Planning

• Leveraging Your SOI

• Marketing To Your Sphere

• Real Estate Sales Scripts

• Time Management

• Working With Buyers

• Working With Sellers

• Productivity Planning

• Negotiation Tactics

• Customer Service Mindset

• Achieving Professionalism

(Note: Additional topics may be added)

Access to the REA Community Forum provides you with a powerful platform to engage with your trainers and peers within a secure and confidential environment.  This invaluable resource allows you to not only seek prompt answers to your questions but also stay well-informed about the latest tips and strategies essential for your success in the real estate industry.

Within this supportive community, you have the freedom to post questions you might hesitate to ask your managing broker, ensuring you receive unbiased and candid responses.  The REA Community Forum is your go-to destination for fostering meaningful connections, enhancing your knowledge, and navigating your real estate career with confidence.  

Review this document to learn how to access the REA Community Forum.

How to Create Your Realtor.com® Profile  (Note:  This step can only be completed once you are officially licensed with a State Designated License Number and have joined a Realtor Association/Board.)

Your profile on Realtor.com is your virtual business card.

• Benefits of Building Your Profile

• • Robust realtor.com Agent profiles showcase your local brand online.

  • Ratings from past clients demonstrate your real estate expertise.

  • Recommendations from friends and colleagues can help new Realtors build credibility.

  • Build your online reputation and help boost your search engine ranking with realtor.com® SEO.

• 2 Systems for Ratings and Recommendations

• RealRating™: Designed for previous clients, you can ask them to rate you according to a list of skills. The average rating will appear next to your name on your profile.

• Personal recommendations: Designed for anyone in your sphere of influence. They can write a few sentences about you.

• Ratings and recommendations help you build your online recommendation. Optimize it with SEO terms and you can boost your search engine ranking.

• Access your Dashboard

1. 1. Go to dashboard.realtor.com or click on the Login button on the homepage.

   2. Login at the real estate professional Pro Log In button.

   3. Note: You can’t set up a Pro account with your branded email if you already have a consumer account, but can use any other email address to set up your Pro account.

• Create an Impactful Profile

• General profile tips:

  • Select a good header image that represents the most popular types of real estate in your area to encourage people to click through to you. This will help you target people who are relocating to your market from somewhere else, and who don’t have a REALTOR picked out.

  • The camera icon tells you what size works best for the photo.

  • Make sure MLS info is correct, especially your agent ID.  Realtor.com ties any listings you have on the MLS to your account.  The consumer will see an interactive map of all of your listings.

  • Adding your NAR number will pull in your NAR certifications and designations which will show up next to your name in the "Find a Realtor Rolodex".

• Add your broker and office information

  • Make sure the office represented in your info is your primary office.

  • Add state licenses.

  • Add social media information (Facebook, Twitter, and blogs).

  • Create a wish list of things you want to add to the initial page to stand out, including social media profiles, blogs, etc. Then make sure there are links on your profile page. This makes it easier for people and search engines to find you.

• Optimize your About Me section

  • Include the information you want consumers to see.

  • Use your business email address.

  • Keep your contact information up-to-date.

  • Add your specialties. Take time to think about the keywords you want. Think of unique specialties specific to your market. Look at trends.google.com to see what keywords are trending on Google. Tailor the search to that area and see what people are searching for.

  • Add the areas and zip codes you serve. Try to put in as many as possible. 

  • Add your personal website and video URL.

  • Add your slogan.

  • Add your bio. Never copy/paste sections from the top of the profile into your bio section as the search engine will think it is duplicate content and penalize you. Instead, use keywords and build paragraphs around the keywords you used in the top section of your profile.

  • Consider listing hobbies, personal interests, other places you’ve lived, etc.

  • Show your expertise with designations & certification badges.  List certifications earned through NAR and the definition of what it is.

  • List languages you speak or someone on your team can speak.

• Add Recommendations, Ratings, & Reviews

  • When you ask people to recommend you, you'll get a notification to approve it.

  • You can also upload/import a review.  It's important to ask for reviews from your clients at the closing table.  

• When you send a request, the person will be sent specific questions about their experience working with you.  (This is specific to clients you’ve worked with in the past.)

• The Team Profile Section

• The primary team member creates a team profile and fills in all the details of the team.

• They can then link to the profiles of other agents on the team.

• View your Completed Profile

  • Click the option in the top menu bar of the screen.  This will open a consumer view of your profile in your browser window.  

  • Copy the URL of your profile so you can add it to social media or any other advertising you are using.