Logo Design-2

PROCESS:

Digital Tool: ibis Paint

To start off, the girl with the hijab on. This represents how the clothes that the company provides have appropriate options for Islamic people.

Speaking of the hijab, it has a variety of colors (rainbow). This represents how we support the LGBTQ+ community, and that they are welcome to shop and get stuff from the company.

Next of the skin color(s) of the person has a pretty distinct meaning. Since the company provides not only fashion options but makeup. The color palate of this person provides a variety of shades. This is extremely important in the makeup community because there are people with skin colors that many brands and Y companies don’t provide. As said in the other doc, it’s Dark skinned-friendly and pale-skin-friendly.

Now if you look closely you can see dots on the face. Those dots are supposed to be acne. I put this since not only would the makeup products have skin care in them, but also to put a message out that acne is extremely normal. It’s a way to comfort people that have acne and are cautious about it.

I put a gold ring around the whole thing since gold represents beauty

Lastly, the name of the company (My Aphrodite) I find extremely important because it has a meaning behind it that I love and adore. Aphrodite is a Greek goddess that represents beauty and love. I find this very clever and comforting since all of the detail I put in represents things that many can feel insecure about. Therefore I put this name because I find everything and everyone beautiful In their own way, I also support them and most importantly love them for who they are. It’s overall a way to show my love and support, all while telling people to not care what anyone thinks and love themselves due to the amount of beauty they hold.

About the company:

My company is a fashion and makeup company that supports and is open to everyone. My company provides all the things as well as the right representation that everyone needs. This includes a variety of shades in makeup, as well as plus-sized friendly clothes, etc.

Clothes

• Islamic friendly

• Plus sized friendly

• Skinny friendly

Makeup

• Dark-Skin friendly

• Pale- Skin friendly

• Skincare friendly

• Cruelty Free