The Social Media Initiative creates our marketing materials. While the main focus of the initiative is running our social media, these SEEKers manage our external advertising for our events, using the data collected by the Logistics Initiative to understand the most effective marketing strategies.Â
This initiative collects data on our events and helps the engagement branch create the most valuable events for our members and IU. They run the "behind-the-scenes" aspects of SEEK. If you're interested in business analytics, marketing, or love using Excel, the Logistics Initiative may be for you!