Grace Gill
This ePortfolio was completed in accordance with the IU Indianapolis Richard M. Fairbanks School of Public Health course, Health Care Marketing. Materials presented here represent the collective work of the student above completed during the semester.
This portfolio consist of a marketing plan created by Grace Gill. The organization created is called FuelU, while striving to provide healthy nutritious meals to college students, and beyond. This program will include 3 healthy meals, or snacks, prepped and ready for on the go, or be delivered right to your dorm. This will consist of a mission statement, SWOT analysis, competitor markting, market research, target market, strategies, objectives, public relations plan, a budget, and an evaluation. FuelU strives to have healthy meals and snacks to better the health of our college students.