Marketing

 Datasources: Google Analytics, Google Ads, FB Ads, Hubspot

Description: website traffic, ad spend with customer acquistion cost, return on investment, email marketing performance, ad spend

Web & Ad Analytics

 Datasources: Google Analytics, Google Ads

Description: new vs returning users, bounce rate, sessions, ad campaign details

 Datasources: FB Ads, Google Ads, Linkedin Ads, Bing Ads, TikTok Ads

Description: joined spend summary, click thru rates, cost per click, ad spend by platform

Salesforce + Marketing

 Datasources: Salesforce, Google Analytics, Google Ads, Microsoft Ads, FB Ads, Instagram Business, Linkedin

Description: customer lifetime value, CPC, CAC, CPC blog posts, traffic