Unit 2 - The Business of Travel and Tourism
Unit 2 - The Business of Travel and Tourism
This unit will enable learners to gain knowledge and understanding about travel and tourism as a business and appreciate that travel and tourism organisations operate and have a role to play in a business environment. They will learn about how travel and tourism organisations gain competitive advantage to meet their aims and be successful, and will demonstrate business skills in presenting a business case for a feasible business enterprise.
Assessment - A written investigation into two travel and tourism organisations. A practical activity to set up a company which organises educational trips.
Business of Tourism
Travel and tourism are like any other business and need customers.
Activity - Review the videos
Using the document attached.
Start to think about how you would "sell" your business to customers.
Consider all of the aspects of marketing
What would you include in your advert
