Double MPU
Embedded Files
Overview
Available across desktop and mobile sites and as part of page takeovers, the Double MPU is one of our core high impact formats with high viewability and engagement.
Asset Size and Weight
300x600; 100kb initial load
Accepted Formats
PNG, JPG, GIF, HTML5 or 3rd party tag
3rd Party Tracking
Yes
3rd Party Serving
Yes
Programmatic Supported?
Yes
Additional Information
Animation Looping
20 second animation maximum with 3 loops
HTTPS Compatability
All creatives must use secure protocol (HTTPS)
Submission Deadline
Please allow five business days for testing and approval
Video Information
Video (Optional)
Must be served via 3rd party tag
Video should have progressive encoding
Video Server should be prepared for chunk based delivery
Video format should be supported by ALL browsers
Video players must include "Play", "Pause", and "Mute" functions at minimum
Audio must muted on start and be user-initiated only on click
No safeframes support
15 second video length recommendation, maximum 30 seconds
Video file size < 1.1MB
Page updated
Report abuse