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Providing an economic/social benefit analysis of the long-term sustainability of RemoTrees systems, adopting a business model approach which contemplates the participation of industrialists, research centres and public stakeholders.
Providing an economic/social benefit analysis of the long-term sustainability of RemoTrees systems, adopting a business model approach which contemplates the participation of industrialists, research centres and public stakeholders.
We will identify benchmarks within the market of IoT technological products and services provided for hard-to-reach forest areas in order to position the RemoTrees system solutions and explore its profitability.
We will identify benchmarks within the market of IoT technological products and services provided for hard-to-reach forest areas in order to position the RemoTrees system solutions and explore its profitability.
A Cost-Benefit analysis, referred to the whole product life cycle with a forecasted projection in the middle-long term, will allow to individuate the most efficient, robust and profitable of the possible implementation solutions.
We will develop a strategy for Intellectual Property Rights, covering the project products from hardware to software and generated data.
We will develop a strategy for Intellectual Property Rights, covering the project products from hardware to software and generated data.
Finally, a business model for the RemoTrees products and related services will be developed, including three key elements: value proposition, configuration of the value creation and revenue model. This entails identifying potential customers and working out partnership agreements among project members for the project economic sustainability
Finally, a business model for the RemoTrees products and related services will be developed, including three key elements: value proposition, configuration of the value creation and revenue model. This entails identifying potential customers and working out partnership agreements among project members for the project economic sustainability
Progress Update (June 2025, Month 18 of the Project)
Progress Update (June 2025, Month 18 of the Project)
WP6 activities in the current reporting period focused mainly on developing the Competitor Analysis and involved all the partners in the gathering of relevant insights with DEDA as the leader and integrator of all the contributions.
WP6 activities in the current reporting period focused mainly on developing the Competitor Analysis and involved all the partners in the gathering of relevant insights with DEDA as the leader and integrator of all the contributions.
Preliminary internal survey
Preliminary internal survey
The working group initially conducted a survey among all project partners. The survey aimed to gather preliminary insights into the market landscape and lay the foundation for a competitor analysis. Responses were collected from all partner organizations. The key findings that emerged during the interview phase and the collection of feedback from project partners are summarized in the accompanying infographic. These insights provided the foundation for the following phase of analysis and research. This initial phase of engagement with partners was instrumental in capturing a diverse range of perspectives and identifying critical areas of focus for the project. By leveraging the direct input of stakeholders, the team was able to contextualize the challenges and opportunities within the broader framework of the project’s objectives.
The working group initially conducted a survey among all project partners. The survey aimed to gather preliminary insights into the market landscape and lay the foundation for a competitor analysis. Responses were collected from all partner organizations. The key findings that emerged during the interview phase and the collection of feedback from project partners are summarized in the accompanying infographic. These insights provided the foundation for the following phase of analysis and research. This initial phase of engagement with partners was instrumental in capturing a diverse range of perspectives and identifying critical areas of focus for the project. By leveraging the direct input of stakeholders, the team was able to contextualize the challenges and opportunities within the broader framework of the project’s objectives.
RemoTrees internal survey key findings
RemoTrees internal survey key findings
Drafting of the value proposition
Drafting of the value proposition
The following two tools were used to identify the value proposition (i.e., a concise statement that explains why a customer should choose a product or service over others):
The following two tools were used to identify the value proposition (i.e., a concise statement that explains why a customer should choose a product or service over others):
- the Value Proposition Canvas: to identify the target audience and then center on understanding its needs and the problems it aims to solve;
- the Business Model Canvas, which helps frame the value proposition within the broader context of a business model by considering key activities, resources, partners, channels, and customer relationships.
Identification of the relevant market and competitors and comparative competitor analysis
Identification of the relevant market and competitors and comparative competitor analysis
We analyzed the state of the art in the relevant market domain: sensor technologies for forest and green area monitoring, particularly in remote locations, and potential related services. This involved identifying key competitors, examining their characteristics, strengths, and weaknesses, and assessing the market environment in which the exploitable outcomes of the RemoTrees project may be positioned. Furthermore, the team evaluated the market potential of these results in light of the competitive landscape and looked for major market trends that could influence project activities. To sum up, the team carried out research, conducted internal interviews, and performed desk analyses on three critical areas: the market context, the current demand, and the existing supply. Based on this analysis, strategic positioning guidelines were outlined for the potential offering of RemoTrees and the market space we aim to occupy was identified. These outcomes will serve as the starting point for subsequent analyses and activities, which will ultimately lead to the development of a comprehensive business model.
We analyzed the state of the art in the relevant market domain: sensor technologies for forest and green area monitoring, particularly in remote locations, and potential related services. This involved identifying key competitors, examining their characteristics, strengths, and weaknesses, and assessing the market environment in which the exploitable outcomes of the RemoTrees project may be positioned. Furthermore, the team evaluated the market potential of these results in light of the competitive landscape and looked for major market trends that could influence project activities. To sum up, the team carried out research, conducted internal interviews, and performed desk analyses on three critical areas: the market context, the current demand, and the existing supply. Based on this analysis, strategic positioning guidelines were outlined for the potential offering of RemoTrees and the market space we aim to occupy was identified. These outcomes will serve as the starting point for subsequent analyses and activities, which will ultimately lead to the development of a comprehensive business model.
Lead
Nicola Cracchi Bianchi
Nicola Cracchi Bianchi
DEDA NEXT SRL
Contact: nicola.cracchibianchi@dedagroup.it
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