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All marketing must be approved. Do not order anything until you have received broker & marketing approval.
Email for approval to ut.broker@exprealty.net & marketing@exprealty.net
All marketing must follow guidelines of eXp policies & procedures, and state/local regulations & guidelines
Online Advertising/Social Media
Online Advertising/Social Media
Helpful Hints & Reminders:
Test your media with a “one click rule”. All social media should reflect eXp Realty within one click
If you have a business facebook page, your personal page should also reflect eXp Realty & phone number in your “works at” section.
Don’t forget to include the fair housing logo on your business page.
Again, make sure eXp Realty shows “clear & prominent.” Roughly the same size when a team name is involved.
SUBMIT YOUR UTAH MARKETING MATERIALS **COMING SOON**
SUBMIT YOUR UTAH MARKETING MATERIALS **COMING SOON**
This section is to help the Utah Broker team ensure your marketing materials and websites are in compliance with eXp and the Utah Advertising Rules and Regulations. We ask that you please open each of these forms (3 in total to complete), and submit the needed information for the Utah Broker team to review. We would hate for you to receive a Division complaint because your marking materials are not in compliance.
R162-2f-401h. Requirements and Restrictions in Advertising.
(1.) Except as provided for in subsections (2) and (3), a licensee shall not advertise or permit any person employed by or affiliated with the licensee to advertise real estate services or property in any medium without clearly and conspicuously identifying in the advertisement the name of the brokerage with which the licensee is affiliated.
(2.) When it is not reasonable for a licensee to identify the name of the brokerage in an electronic advertisement, the licensee shall ensure the electronic advertisement directly links to a display that clearly and conspicuously identifies the name of the brokerage.
(3.) A licensee is not required to identify the name of the brokerage with which the licensee is affiliated if:
(a) the licensee advertises a property not currently listed with the brokerage with which the licensee is affiliated;
(b) the licensee has an ownership interest in the property; and
(c) the advertisement identifies the name of the individual licensee as "owner-agent" or "owner-broker."
(4.) The name of the brokerage identified by a licensee in an advertisement shall be the name of the brokerage as shown on division records.
(5.) A team, group, or other marketing entity which includes one or more licensees shall be subject to the same requirements and restrictions with regard to advertising as is an individual licensee.
(6.)(a) If a licensee advertises a guaranteed sales plan, the advertisement shall include, in a clear and conspicuous manner:
(i) a statement that costs and conditions may apply; and
(ii) information about how to contact the licensee offering the guarantee so as to obtain the disclosures required under Subsection R162-2f-401a(23).
(b) Any radio or television advertisement of a guaranteed sales plan shall include a conspicuous statement advising if any conditions and limitations apply.
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