Impact

For Ahmad Jawad, CEO of DOCEO, stepping up as an Innovation Sponsor for the Edmonton Public Schools Student AI Conference was a natural extension of his personal and professional advocacy for public education. He believes that knowledge should be shared openly and used as a tool for equity, and that students are active participants of technological change whose perspectives are essential to the conversation.

Beyond the algorithm: a values-first approach

In a tech landscape often obsessed with the technical "how" of artificial intelligence, DOCEO distinguishes itself by focusing on the "why." For them, corporate responsibility is defined by the impact a technology has on the community it serves. Jawad views AI as a transformative bridge that connects every member of the education ecosystem—from parents and staff to school division supports.

“Personally, I am a believer in knowledge sharing and a supporter of public education… When I heard about the conference that EPSB is doing for students, right away I said I would love to be a supporter… for us, what’s important is a positive impact.” — Ahmad Jawad, DOCEO CEO

The power of mutual learning

While many sponsors look to teach, DOCEO is just as eager to listen. A compelling aspect of their partnership is the commitment to listen. In addition to being an innovation sponsor, DOCEO is hosting a session about Building Responsible AI Systems and running an interactive booth at the Exhibition Hall.

By engaging directly with students, DOCEO aims to understand how young people are using AI today and how they envision using it in their future careers. This interaction gives students a look at real-world problem-solving, teaches the importance of digital literacy and thinking critically about technology, even as they embrace it.