IP address
Browser history
Purchase trends
Time and date upon logging in
Passwords
Emails and usernames
Data trends
Hours spent on a particular game or website
Microsoft organise data through many different servers with different functions such as:
Proxy servers - used to filter requests, improve performance, and share connections
Mail servers - mail servers move and store mail over corporate networks
Web servers - to serve the files that form Web pages to users, in response to their requests
Microsoft analyses many different types of data such as your:
Browsing data - to find personalised advertisements.
IP addresses - to find which countries use certain programs the most and expand in their brand.
Game and website activity
Microsoft stores and retrieves a variety of different data listed above and analyses it to personalise programs.
Microsoft does a lot of processing over its many programs such as Xbox, Microsoft Edge and Windows. Microsoft us processing for:
Search results
Credit card transactions
Transmitting is an important part of Microsoft and is necessary to transmit data between different servers.
Microsoft displays many different things in their many programs such as
Emails
Spreadsheets and documents
Search results
Computers
Phones