Discover the timeless appeal of Levi's® - where heritage meets innovation in every stitch. At Levi Strauss & Co., we've been crafting premium denim apparel since 1853, pioneering the blue jean and shaping the way the world dresses. Our collection of denim essentials embodies the spirit of authenticity, durability, and style. From the iconic 501® Original Fit jeans to the modern slim cuts of the 511™ and the relaxed comfort of the 512™, Levi's® offers a fit for every body, Men or Women, at every occasion.
But Levi's® is more than just jeans. Explore our range of denim jackets, shirts, shorts, and accessories, each meticulously designed with quality craftsmanship and attention to detail. From classic trucker jackets to timeless denim shirts, our apparel transcends trends and seasons, becoming wardrobe staples you'll reach for time and time again. Rooted in our commitment to sustainability, Levi Strauss & Co. is dedicated to reducing our environmental footprint and promoting responsible manufacturing practices. With initiatives like Water<Less™ and Wellthread™, we're pioneering sustainable innovations that redefine the future of denim. Join the legacy of Levi's® and experience the craftsmanship, quality, and authenticity that have made us an icon for over a century. Shop now and discover the enduring style and comfort of Levi Strauss & Co.'s denim apparel.
For over a century, Levi’s® 501® jeans were made from denim woven on shuttle looms that created a selvedge finish. Levi Strauss & Co. sourced denim in 1873 for the first 501® jeans from the Amoskeag Manufacturing Company in Manchester, NH. Around 1915, LS&Co. began sourcing its denim from Cone Mills in Greensboro, NC. But in the 1980s, modern looms eliminated selvedge denim and one of the visible features of vintage Levi’s®.
The fashion industry is one of the most resource-intensive industries globally, with significant environmental impacts. From water consumption and pollution to greenhouse gas emissions and waste generation, the fashion industry's environmental footprint is substantial. Sustainable practices aim to reduce these impacts by conserving resources, minimizing pollution, and mitigating climate change.