Conferences/SeminarS:

Participated in the "8th AIM-AMA Sheth Foundation, Doctoral Consortium & Conference- Innovating customer Experiences in Digital Age" held at BIMTECH, Noida from January 3-6, 2020.

Participated and presented a paper entitled “Growth of E-Tailing in India: The rising Trend” in the 19th Global Conference on Flexible Systems Management (GLOGIFT), held at Department of Management studies, IIT Roorkee, December 12-14, 2019.

Participated and presented a poster entitled “Green Washing: Its Concept, Drivers and Consequences” in the 7th PAN IIM WORLD MANAGEMENT Conference, held at Indian Institute of Management, Rohtak, December 06- 08, 2019.

Participated and presented a paper entitled “Influence of mobile banking technology to attract the customers toward m-banking” in the National conference, held at International Institute of Business Studies, Bengaluru, September, 2018.

Participated and presented a paper entitled “Comparison of factors affecting brand preference of electronic fan between semi-urban and rural consumers” in the International conference, held at St. Joseph College (Autonomous), Bengaluru, 08-09^th March, 2018.

Participated and presented a paper entitled “Comparison of factors affecting brand preference of mobile phone between semi-urban and rural populations” in the National conference, held at Sambharam College of Hotel Management, Bengaluru, 10^th February, 2018.

Participated and presented a paper entitled “Factors affecting brand preference of Two-wheelers among the rural and semi- urban population” in the International conference, held at Christ deemed to be university, Bengaluru, February 6-7, 2018.

Participated and presented a paper entitled “Factors affecting brand preferences of Refrigerator among the rural and semi urban population” in the International conference, held at IFIM Business school, Bengaluru, 15-16 September, 2017.

Participated in the "Sustaining a Competitive Edge in the Changing Global Scenario: Challenges, Practices and Innovations" held at Christ (Deemed to be university), Bengaluru from February 07-08, 2017.

Participated in the "Transforming Emerging Economies through Sustainability and Innovation in Business" held at Christ (Deemed to be university), Bengaluru from November 08-09, 2016.