Courses

 Marketing - In this course, students develop an understanding of the processes involved from the creation to the consumption of products/services. Students develop an understanding and skills in the areas of distribution, marketing-information management, market planning, pricing, product/service management, promotion, and selling. Students develop an understanding of marketing functions applications and impact on business operations. Mathematics and social studies are reinforced. 

Marketing 2 - New state course - Course description forthcoming.

Introduction to Customer Relationship Marketing (Intro CRM)  - This course, Intro to CRM, is adapted from Salesforce.com’s Trailhead online learning courses that provide on-demand training enabling learners to use and administrate the Salesforce customer relationship management (CRM) platform. Specifically this course is adapted from the Salesforce Admin Trailhead.

In this course, the initial learning activities are online modules that the students can complete independently. These modules include short readings, videos, quizzes, and practice work. Other activities to engage students include discussing the importance of digital transformation and career opportunities available with Salesforce training.

Customer Relationship Management 1 (CRM 1)

 Credentials

Fundamental Marketing Concept - Marketing 2

Customer Service and Sales Certification - Marketing 2

Salesforce Certification - Customer Relationship Management I

 Career and Technical Student Organizations

ACT WorkKeys

 ACT WorkKeys® assessments are the cornerstone of ACT workforce solutions. The assessments measure foundational skills required for success in the workplace, and help measure the workplace skills that can affect job performance. WorkKeys assessments are:

• Relevant—WorkKeys® assessments are developed to solve actual workplace problems. Unlike other assessments, they don’t simply give an indication of reading and writing competency. Instead, they measure a range of hard and soft skills relevant to any occupation, at any level, and across industries.

• Recognized—Successful completion of WorkKeys core assessments can lead to earning an ACT WorkKeys® National Career Readiness Certificate™ (ACT WorkKeys NCRC®)—a credential that verifies the skills found to be most essential across industries and occupations. Tens of thousands of employers recognize the value of the NCRC, and many recommend the credential to candidates.

Each assessment offers varying levels of difficulty. The levels build on each other, incorporating the skills assessed at the previous levels. For example, at Level 5, individuals need the skills from Levels 3, 4, and 5. The complexity increases as the quantity and/or density of the information increases.

Individuals who successfully complete the three WorkKeys assessments—Applied Math, Graphic Literacy, and Workplace Documents—earn the WorkKeys National Career Readiness Certificate® (WorkKeysNCRC®), a valuable credential for students and job seekers seeking to verify foundational workplace skills. ACT WorkKeys also offers additional assessments to measure interests, values, and behaviors that can lead to greater job satisfaction. 

Awards Ceremony

Students that successfully complete all four courses and earn one of the credentials is eligible for this honor.