WorkshopS

While the workshops are focused on the needs of the just-graduating 2021 Cohort entrepreneurs and CTO Alumni, all professionals in your ecosystem can benefit!

Wednesday

Reverse Pitch: "You Survived CTO; What's Next?"

SEE THE RECORDING HERE

Targeted to recent CTO alumni companies, yet helpful for all professionals in our industry, we present a panel of people you need to know!

Join 13 of our ecosystem partners who have programs and opportunities ideal for the Next Steps that a Cleantech Open entrepreneur can take.

Moderated by Maria Saltz, CTO National Partnerships Chair

Thursday

"Become the Market Leader Customers Can’t Resist"

SEE THE RECORDING HERE

This Masterclass presentation will reveal the secrets used by innovators to transform a unique new product into an irresistible magnet for customer attraction that builds revenues and market leadership.

Tom White, Chief Revenue Officer for the Network for Global Innovation, founder of The Storytellers Institute, and a professor of Business, Economics, Marketing, and Impact at the ArtCenter College of Design in Pasadena, California.

Thursday

"How to Win Customers and Investors - Marketing Your Cleantech Startup"

SEE THE RECORDING HERE

You’ve got a great technology, and after CTO you now have your business strategy. How do you get your message out into a broader market? How can you improve (or even create) your brand? How can CTO and other cleantech ecosystem partners help tell your story? We’ll look at examples - keeping it real and practical.

Bettina Grab, CTO National Marketing Chair, and Partner & President, Alder Agency

Melanie Adamson, Founder and Chief Marketing Strategist, Alder Agency

Tanya Barham, CEO & Founder, Community Energy Labs, and CTO Alum 2020