Media messages are created to inform, persuade, entertain and sell, and sometimes manipulate the truth to attain their goals. Each medium speaks a specific language particular to that medium. Understanding that language can provide a greater overall understanding of the medium and its messages.

Essential Questions

What are the media vehicles through which media messages are conveyed?

Why are media messages created?

Who is responsible for media messages?

How do you decipher what's true in a media message?

How do people from different demographics and with different points of view perceive media messages?

What actions might I take in response to this media message?

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