Relaxation in natural forms.
There is a space to create a layered experience for Gen-Z to indulge in while unwinding and relaxing at home.
Cadbury Petals are a multi layered decadent chocolate experience.
From the moment you open the box to the last bite of the last petal the
users get to enjoy rich and varied sensations and texture.
A memorable chocolate ritual that feels relaxing, satisfying, and unique to each person who experiences it
Industrial Design BSD | Junior
I’m Kenneth Mellon, a Junior Industrial Design student at Arizona State University. I was born in Arizona but I did most of my growing up just north of Austin Texas. I’ve always loved model kits and making something from scratch. I get a lot of joy out in trying to make little mechanisms and that ends up being reflected in all of my projects.
About Flower Petal Ritual
The Petals are a rich and layered chocolate experience inspired by artichoke petals of all things. I wanted a chocolate that was designed to be enjoyed however the consumer wanted to. The packaging was where I got to make a blooming display while keeping a natural aesthetic.