Data and Analytics are powerful components assisting in decision making in the present age of digitization. New Technologies in the Field of Data Analytics are continuously emerging. Hence, businesses need to understand the benefits and utilize the right set of trends to stay competitive. Analytics plays a vital role by helping in decision-making and formulating strategies. Xavier Institute of Social Service, Ranchi is elated to announce about its upcoming Analytics Conference which shall provide a platform for discussing the latest and upcoming developments in the said field. The conference shall provide an opportunity to the academicians, research scholars and industry practitioners to showcase and present their ideas and research work. The aim of the Business analytics conference is to understand the analytics requirements in the field of Marketing, Finance, HR, and development sector. Additionally, it also proposes to discuss ways of preparing the budding managers to meet those requirements. The Conference shall also provide a platform for dialogue between industry and academia in the field of Analytics. The conference shall focus on discussing innovating issues and way forward in the field of data analytics by providing a common platform to researchers, academician, and practitioners.