What’s included?
One blog post* on the Collision website.
A call to action of your choice.
Promotion of the blog to Collision audiences.
Editorial and editing support.
*Please note: All blogs are subject to approval and editing by Collision to bring them in line with our in-house style guide.
What we’ll need from you:
A completed content brief before the content deadline.
Adherence to submission deadlines.
A blog of approximately 800 words, written by an expert within your company.
A photo of the author, as well as a header image and one or two smaller images for the body of the piece.
Partner objectives:
Thought leadership
Brand awareness
Lead generation
Tips for writing your blog:
Avoid writing a product promotion piece. Our audience wants to read about how your company is contributing to society and to your industry. What problems are you seeing and/or solving?
Keep it snappy. We recommend writing approximately 800 words.
Use your product brief to tell us more about the message behind your piece. The more we know, the better we can position and promote your blog.
Is your company involved in a content session – such as a talk, masterclass or other activation – at Collision? Tie your blog in with the topic you’ll be discussing. This promotes your session, and gives attendees the chance to find out more at the event.
Submission deadline & form:
The deadline to submit your editorial product brief is May 11, submit your brief here. The final editorial product should be submitted by May 16.