Content Survey Wall

Content survey wall

What are survey walls?

Survey walls allow Collision attendees to engage with your brand in a meaningful and interactive way. The walls are featured on the event floor, positioned near specific stages related to your content theme.

The front of each wall features three questions under a theme that attendees can answer in a tactile way. The simpler the questions on the survey wall, the better.

The wall backdrop will carry Collision colours (black), and your logo will appear in the top corner. You can feature your logo, brand colours or anything else you’d like to share on the back of the wall*. Use this template to design the artwork for the back of the survey wall.

Survey walls offer numerous benefits. They:

provide visual evidence of direct engagement with your brand
stimulate audience engagement of a tactile nature
reach a high number of the Collision audience by positioning your brand in high-traffic areas
position your company as thought leaders in your sector by asking the hard questions
generate data that can be used to produce related content, extending the usefulness and influence of the product

The deadline to submit your survey wall brief is May 16. The deadline to submit the artwork for the back of the survey wall is also May 16. You can submit your survey wall brief and artwork (for the back of the wall) here.

*The Collision editorial team will have final approval over content displayed on the survey wall.

How do you build a survey wall?

Step one: Choose a theme and the location on the event floor from a list of options provided by the Collision team. We advise placing your survey wall near a relevant stage, eg if you want to engage with environmentally conscious attendees, locate your wall near our planet:tech stage.
Step two: Select content for the survey wall. There are two options here:

- A. Collision curates a number of questions for your review. You choose your preferred three to go on the wall. Your Partner Success Manager will liaise with you and the editorial team to agree on the final format of the questions. (As the wall is interactive, the questions often need to follow a specific structure.)
- B. You provide six questions for review by the editorial team. We then choose the most suitable three after liaising with you and your Partner Success Manager.

Step three: The Collision production team will design and assemble your survey wall for the event in June. You must also provide a company logo (in vector format) to feature on the survey wall.

Survey wall interviews

As part of the survey wall product, you can speak on behalf of your company in an interview in front of the wall.
Please choose a senior executive or well-known figure from your company to participate. The video interview will also showcase attendees engaging with your questions on the survey wall.
The Collision editorial team will conduct, produce and publish the video interview on our social media channels. You are free to suggest topics and questions for your interview, but the editorial team will have final say on the questions included.

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