Business

The Wayzata Business/Marketing Technology department offers an unparalleled opportunity for students to receive a top-quality business learning experience. We provide a rigorous, relevant curriculum that not only teaches necessary business skills, ethics, and strategies, but also educates students on how to build relationships that will prepare the aspiring professional to play significant roles in the competitive global economy

Elective in School; Requirement for Life…Got Business?!

It is strongly recommended that all students complete Computer & Technology Essentials (Course 705) to gain a fundamental understanding of technology before graduation.

Business, Marketing, and Technology Course Flowchart & Information

Finance & accounting

711 - INTRODUCTION TO ACCOUNTING: 1 Term / 1 Credit, Grades 9-12

Teacher: Dave Traurig

Learn and apply the rules and procedures of accounting for profit-motivated businesses and become familiar with the language of accounting.

Learn through: spreadsheets, hands-on-problems, simulations, tests, projects

Topics: assets, liabilities, owner’s equity, balance sheets, income statements, computer applications, electronic accounting

Skills: proficient in the language of accounting; able to complete an accounting cycle for a sole proprietorship, integrating computer applications and electronic accounting

Perfect for: students interested in business majors and careers, including starting their own business. It will also give you the skills needed to manage your personal finances.

713 - ADVANCED ACCOUNTING: 2 Terms / 2 Credits, Grades 10-12

Teacher: Dave Traurig

Prerequisite: Geometry or Accelerated Geometry and Introduction to Accounting

Take a deep dive into corporate accounting. Learn how large corporations decide to finance their big projects and how they report to their stockholders. Equivalent to college-level Introduction to Accounting.

Learn through: real-world problems, hands-on problem solving, simulations, college-level tests

Topics: financial accounting and financial statement analysis (75%), managerial accounting (25%)

Skills: proficient in the language of accounting, able to use accounting to communicate a corporation’s financial position

Perfect for: anyone interested in pursuing a corporate career, especially those interested in corporate finance.

722 - PERSONAL FINANCIAL LITERACY: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: David Chvojicek

Learn practical information, tools, and strategies that will help you navigate your financial life and achieve long-term financial goals.

Learn through: class lectures and discussions, student presentations, group work, tests, projects

Topics: managing education costs, paycheck taxes, Social Security and Medicare, filing income tax, banking products, investment options, insurance needs, credit cards, and more

Skills: how to make decisions that help you achieve your personal financial goals — from your career choice to cash management, credit and investment strategies and tactics

Perfect for: students who want to learn how to set and meet financial goals throughout all phases of life.

723 - MANAGING YOUR INVESTMENTS: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Dave Traurig

Prerequisite: Independent Money Management or Personal Financial Literacy

Explore a variety of long-term investment strategies and learn how to apply them to your life. Participate in The Stock Market Game™, an online simulation of the global capital markets.

Learn through: hands-on projects and simulations, a state-level competition, individual and group work, Illuminate quizzes/tests, essays

Topics: money markets, certificates of deposit, mutual funds, stocks, bonds, commodities, futures

Skills: researching a company’s finances, tracking a stock’s performance, building and managing a portfolio of investments

Perfect for: anyone who wants to understand and manage their money to help them meet long-term goals, like purchasing a home, paying for college, and saving for retirement.

725 - FINANCIAL ALGEBRA: 2 Terms / 2 Credits, Grades 11-12 [Watch Course Video]

Teacher: Dave Traurig and David Chvojicek

Prerequisite: Algebra 2 or Accelerated Algebra 2

Explore algebraic thinking patterns and functions in a financial context.

Learn through: real-world problems and calculations, quizzes, tests.

Topics: investing, banking, credit, income taxes, employment, modeling a business, mortgages

Skills: investing in stocks, starting a business, managing checking, savings and credit card accounts, filing taxes, taking out a loan

Perfect for: upperclassmen interested in relevant financial math.

740 - AP MICROECONOMICS: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Todd Larsen

Prerequisite: Geometry or Accelerated Geometry

Learn how consumers/producers/governments interact within the larger economy and how the principles of economics apply to those interactions. Equivalent to college-level Introduction to Microeconomics.

Learn through: class discussions, out-of-class readings, AP-style exams/quizzes

Topics: the nature and function of product markets, including price/production decision-makings and wage determinations; government’s role in promoting efficiency and equity; consumer behavior

Skills: analysis of economic behavior by individuals and businesses

Perfect for: students who plan to take the AP Microeconomics Exam.

741 - AP MACROECONOMICS: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Todd Larsen

Prerequisite: Geometry or Accelerated Geometry

Learn how the principles of economics apply to economic systems as a whole. Equivalent to college-level Introduction to Macroeconomics.

Learn through: class discussions, out-of-class readings, AP-style exams/quizzes

Topics: GDP, fiscal and monetary policies, inflation, unemployment, economic growth, international economics, national income, economic performance measures, economic growth

Skills: economic systems analysis

Perfect for: students who plan to take the AP Macroeconomics Exam.

744,745 - BUSINESS INTERNSHIP/SEMINAR AND EXPERIENCE: 2 Terms / 2 Credits, Grades 11-12 [Watch Course Video]

Teacher: Michelle Cornwell

Prerequisite: Completion of an intermediate or advanced Career Sphere class

Experience a job that interests you. Discover how your unique personality and talents can guide your career choice and satisfaction. Develop an employment plan.

Learn through: job shadows, eMentors, internship/mentorship

experiences with metro area businesses, networking

Topics/Skills: management and leadership, negotiating and handling conflict, business culture, networking, team building, resume writing,

self-management, human resources, career exploration, interviewing

Perfect for: self-motivated students who are interested in connecting the classroom to the real world, networking in the business community, and advancing their professional life.

855 - INDEPENDENT MONEY MANAGEMENT: 1 Term / 1 Credit, Grades 9-12 [Watch Course Video]

Learn the basics of economics and personal finance. Acquire skills you need to wisely manage your financial resources.

Learn through: class discussion and lecture, student projects and presentations, group work, test-taking

Skills: applying income and expense principles, maintaining a budget, assessing your options

Topics: paying for college, creating a budget, personal banking/savings and checking accounts, buying a house and car, saving and investing, using credit wisely, buying insurance.

Perfect for: students who want to develop personal financial planning skills.

Marketing

731 - SOCIAL MEDIA MARKETING & ADVERTISING: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Michelle Cornwell

Prerequisite: Introduction to Marketing

Learn how to create strategic, targeted social media marketing plans that meet business objectives.

Learn through: interactive projects, research, presentations, class discussions, individual and group work

Topics: building a social media presence, creating content for social media platforms, executing social media ad campaigns, launching a career in digital marketing, creating messages traditional advertising platforms and channels

Skills: building a social media presence, creating content for social media platforms, planning and developing social media ad campaigns, understanding digital marketing career opportunities

Perfect for: any student interested in business marketing.

732 - INTRODUCTION TO MARKETING: 1 Term / 1 Credit, Grades 9-12 [Watch Course Video]

Teacher: Michelle Cornwell and Paul Kimbler

Explore and apply marketing concepts through the creation of products, promotions, and plans. Learn the key elements of successful marketing that made companies like Nike, Apple, and Google global giants. Gain the understanding and skills necessary to become successful in various marketing careers.

Learn through: interactive projects, simulations, product-development projects and demonstrations, research, presentations, class discussions, individual and group work, industry exams

Topics: key marketing concepts, including product development, personal selling, promotion, pricing and distribution; types of marketing careers

Skills: developing products, designing promotions, preparing marketing plans, creating presentations, teamwork

Perfect for: students interested in pursuing marketing careers.

737 - ADVANCED MARKETING: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Paul Kimbler

Prerequisite: Introduction to Marketing

Build on what you learned in Introduction to Marketing. Explore the role of marketing research. Complete a marketing project with a local business.

Learn through: a hands-on research project with a local business, simulations, site visits, class discussions, presentations, individual and group work, industry exams, summative and formative assessments

Topics: marketing research concepts, processes, techniques, and applications; research design; qualitative and quantitative data; using marketing research to make decisions

Skills: awareness of the role and power of marketing in our world, an understanding of the various components of marketing, research, and presentation skills

Perfect for: students who have completed Introduction to Marketing and wish to learn more about business and marketing careers.

738 - FASHION MERCHANDISING: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Michelle Cornwell

Prerequisite: Introduction to Marketing

Learn about the fashion business and how brands like Tory Burch, Lauren Conrad, J. Lo, Ralph Lauren, and Tommy Hilfiger have become household names. Create your own fashion merchandising plan for use in a retail environment.

Learn through: hands-on, interactive projects; research; presentations; class discussions; individual and group work

Topics: the fashion apparel and accessories market, the fundamentals of fashion design, marketing, and promotion

Skills: strategic fashion merchandising and design, product development and marketing (production, pricing, promotion, and distribution), communication and collaboration

Perfect for: students interested in careers as fashion buyers, coordinators, designer, and managers.

739 - ENTERTAINMENT MARKETING: 1 Term / 1 Credit, Grades 10-12

Teacher: David Miller

Prerequisite: Introduction to Marketing

Learn about sports, movies, television, and music marketing concepts and theories.

Learn through: hands-on projects, research, quizzes, tests, projects, and presentations.

Topics: e-tail, history of sports and entertainment marketing, radio/TV product creation, event promotion.

Skills: presentation, e-marketing.

Perfect for: students who understand the basics of marketing and are ready to take those skills to new heights in sports and entertainment marketing.

744,745 - BUSINESS INTERNSHIP/SEMINAR AND EXPERIENCE: 2 Terms / 2 Credits, Grades 11-12 [Watch Course Video]

Teacher: Michelle Cornwell

Prerequisite: Completion of an intermediate or advanced Career Sphere class

Experience a job that interests you. Discover how your unique personality and talents can guide your career choice and satisfaction. Develop an employment plan.

Learn through: job shadows, eMentors, internship/mentorship

experiences with metro area businesses, networking

Topics/Skills: management and leadership, negotiating and handling conflict, business culture, networking, team building, resume writing,

self-management, human resources, career exploration, interviewing

Perfect for: self-motivated students who are interested in connecting the classroom to the real world, networking in the business community, and advancing their professional life.

Business & Entrepreneurship

724 - BUSINESS LAW & ETHICS: 1 Term / 1 Credit, Grades 10-12

Teacher: Dave Traurig

Prerequisite: Introduction to Business

Get a solid foundation in business law and learn about personal law topics that affect your day-to-day life.

Learn through: class discussions, current events, case law, tests

Topics: contract law, property law, employment law, and more

Skills: contract, agency, and employment law analysis skills; a general understanding of the relationship between ethics and the law and of the types of civil and tort law

Perfect for: students who want to be challenged to think analytically as they study classic and recently-decided legal cases.

733 - INTERNATIONAL BUSINESS: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: Paul Kimbler

Prerequisite: Introduction to Business

The U.S. has the world’s largest economy but represents only 5% of the world’s population. Learn about the importance of foreign markets and global career opportunities.

Learn through: interactive projects, simulations, research,

presentations, class discussions, individual/group work, industry exams, summative and formative assessments

Topics: legal, political, economic, and cultural arenas of countries that pique your interest; opening a business in another country

Skills: global mindset with an understanding of international trade; cross-cultural communications, marketing, and management practices; increased awareness of career opportunities in the international business and entrepreneurship sector

Perfect for: students with an interest in global business opportunities.

734 - ENTREPRENEURSHIP: 1 Term / 1 Credit, Grades 10-12 [Watch Course Video]

Teacher: David Chvojicek

Prerequisite: Introduction to Marketing, Introduction to Business or Accounting

Learn how to use the lean startup method to launch a business; discover the activities involved in owning

and operating a business. Theory and application.

Learn through: class lecture/discussion, student presentations, conducting interviews of potential customers, writing a business plan, working in the school store, reading, test-taking

Topics: characteristics of a good entrepreneur; types of ownership; business plans

Skills: creativity, problem-solving, initiative, employability

Perfect for: students who want a challenge and are interested in becoming an entrepreneur.

735 - INTRODUCTION TO BUSINESS: 1 Term / 1 Credit, Grades 9-11[Watch Course Video]

Teacher: David Miller

Introduce yourself to the basics of business economics, communications, and entrepreneurship. Learn about the government’s role in business. Explore business career paths.

Learn through: research, quizzes, test-taking, projects, presentations

Topics: marketing, finance, economics, and entrepreneurship; government’s role as regulator and promoter; business ethics and communications

Skills: a broad exposure to business operations and a solid background for additional business courses.

Perfect for: anyone interested in business basics or business careers.

744,745 - BUSINESS INTERNSHIP/SEMINAR AND EXPERIENCE: 2 Terms / 2 Credits, Grades 11-12 [Watch Course Video]

Teacher: Michelle Cornwell

Prerequisite: Completion of an intermediate or advanced Career Sphere class

Experience a job that interests you. Discover how your unique personality and talents can guide your career choice and satisfaction. Develop an employment plan.

Learn through: job shadows, eMentors, internship/mentorship

experiences with metro area businesses, networking

Topics/Skills: management and leadership, negotiating and handling conflict, business culture, networking, team building, resume writing,

self-management, human resources, career exploration, interviewing

Perfect for: self-motivated students who are interested in connecting the classroom to the real world, networking in the business community, and advancing their professional life.

9991A, 9991B - BUSINESS MANAGEMENT AND ECONOMICS: 2 Terms / 4 Credits, Grade 12 [Watch Course Video]

Teachers: Paul Kimbler and Tim Masters

Prerequisite: Introduction to Business or Accounting

Learn how to grow a business by identifying emerging trends, understanding government policies, and adapting to external economic forces.

Learn through: working on a hands-on, real-world project with a local business; mentors; guest lecturers; site visits; class discussions and

presentations; individual and group work; industry exams; summative and formative assessments

Topics: business management: how for-profit and nonprofit organizations are structured and interact with each other, their customers, and the government; Economics: the study of how society allocates scarce resources; organizational planning, leading, organizing, and controlling

Skills: research on real-life problems/policy issues; problem-solving; critical thinking

Perfect for: students interested in professional, experiential learning opportunities involving research, collaboration, problem-solving, and working with local businesses and mentors.