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Our mission is to increase school pride by offering an exciting variety of spirit wear and fan gear options.
IMC 2023
IMC 2023
We started on this journey two years ago. We have put in the work and we are the first class at WGHS to have completed the Marketing pathway.
We want to leave a foundation where other students like us can learn how to do market research, create designs, select products, and deliver products and services that meet the needs of our target market.
See more of our story below in the timeline and why we do what we do through the FAQs.
FAQ
What is a school-based enterprise (SBE)?
A school-based enterprise (SBE) is an entrepreneurial operation in a school setting that provides goods/services to meet the needs of the market. SBEs are managed and operated by students as hands-on learning laboratories that integrate National Curriculum Standards in marketing, finance, hospitality, or management.
What is the purpose of a school-based enterprise?
The purpose of a school-based enterprise is to provide students with standards-based instruction in a simulated business or work setting.
SBEs provide realistic and practical learning experiences that reinforce classroom instruction. SBEs can sell to consumers through a permanent location, a mobile kiosk, or through Internet marketing. Products may include spirit wear, food and beverage items, school supplies, signs and banners, and more, while other SBEs provide services such as creative design, advertising sales, and more.
What is one skill learned and practiced in a school-based enterprise?
For many students, they provide the first work experience; for others, they provide an opportunity to build management, supervision, and leadership skills.
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