Start-Up Entrepreneurship

Start-Up Entrepreneurship Pathway

Instructor(s): Mrs. McWhorter

This is a new pathway being offered at LaFayette H.S.

More Information To Come!

Pathway Course #1

Entrepreneurship Essentials (Course Number 06.45100)

This introductory course focuses on the characteristics of an entrepreneur, selecting a value proposition, and choosing the appropriate path for a start-up business with special consideration given to the Business Model Canvas, minimum viable product, and the lean start-up method. This course will guide students in the development of an entrepreneurial skillset and support them in building a foundation for their own future business venture.

Students will establish an online career portfolio (standard 2) and will continually add artifacts. Suggestions for artifacts which should be included are mentioned throughout the standards but there are many other artifacts which could be included as well.

Professional communication skills and practices, problem-solving, ethical and legal issues, and the impact of effective presentation skills are enhanced in this course to prepare students to be college and career ready. Employability skills are integrated into activities, tasks, and projects throughout the course standards to demonstrate the skills required by business and industry. Competencies in the co-curricular student organizations are integral components of both the employability skills standards and content standards for this course.

Entrepreneurship Essentials is the first course in the Start-Up Entrepreneurship pathway in the Business Management and Administration career cluster. Upon completion of this pathway, students should have their entrepreneurial venture ready to start and some may already be in business. There is no pre-requisite for this course.

Pathway Course #2

The Entrepreneurial Venture (Course Number 06.45200)

In this course, students will continue developing their Business Model Canvas for the entrepreneurial venture they conceived in the previous pathway course. Special attention will be given to determining the costs and pricing of the product. Students will also develop a marketing plan and promotional materials to increase brand identity and product sales. At the end of the course, students should be given an opportunity to deliver their start-up business pitch to potential investors in the local community, using a “Shark Tank” format.

Students will continue to add artifacts to their previously established online career portfolio (standard 2). Suggestions for artifacts which should be included are mentioned throughout the standards but there are many other artifacts which could be included as well.

Professional communication skills and practices, problem-solving, ethical and legal issues, and the impact of effective presentation skills are enhanced in this course to prepare students to be college and career ready. Employability skills are integrated into activities, tasks, and projects throughout the course standards to demonstrate the skills required by business and industry. Competencies in the co-curricular student organizations are integral components of both the employability skills standards and content standards for this course.

Upon completion of this pathway, students should have their entrepreneurial venture ready to start and some may already be in business. Students enrolled in this course should have successfully completed Entrepreneurship Essentials.

Pathway Course #3

Advanced Entrepreneurial Strategies (Course Number 06.45300)

In this course students will refer to their completed Business Model Canvas to analyze their entrepreneurial venture and make strategic plans for growing their customer base, expanding their product line, or even pivoting to improve market share and revenue streams. Emphasis is given to structured and organized business operations, including human resources, accounting, logistics, and governmental regulations. Upon completion of this course, students should have their entrepreneurial venture in operation or ready to begin operations. Their final pitch should give them feedback on the direction they need to take their venture for continued success.

Students will continue to add artifacts to their previously established online career portfolio (standard 10). Suggestions for artifacts which should be included are mentioned throughout the standards but there are many other artifacts which could be included as well. They will update and organize their portfolio to prepare for moving into the workforce.

Professional communication skills and practices, problem-solving, ethical and legal issues, and the impact of effective presentation skills are enhanced in this course to prepare students to be college and career ready. Employability skills are integrated into activities, tasks, and projects throughout the course standards to demonstrate the skills required by business and industry. Competencies in the co-curricular student organizations are integral components of both the employability skills standards and content standards for this course.

Upon completion of this pathway, students should have their entrepreneurial venture ready to start and some may already be in business. Students enrolled in this course should have successfully completed Entrepreneurship Essentials and The Entrepreneurial Venture.

Business and Technology Pathway

Instructor(s): Mrs. McWhorter / Mr. O'Neil

This pathway is in the Business Administration and Management career cluster. With 3 classes and a 4th elective class, the pathway is designed to prepare students for careers in management, marketing, logistics, finance, and small business. Students with aspirations in any vocation will benefit from training in customer service, professionalism and proper use of technology.

Students learn how to be good stewards of their opportunities, motivate others, cultivate leadership skills and become competent and responsible employees.

The classes in this pathway are designed to build on each other:

1. Introduction to Business and Technology

2. Business and Technology

3. Business Communications

4. Entrepreneurship (elective)

Students who choose to take the Entrepreneurship course will be responsible for running our school-based business: Rambler Customs. Here they will learn all aspects of running their own business from product design and development to marketing and finance.

Future Business Leaders of America (FBLA)

Career & Technology Student Organization (CTSO)

Georgia FBLA is a nonprofit student organization committed to preparing today’s students for success in business leadership. With over 50 years of experience, Georgia FBLA is the premier organization for student leaders.

Georgia FBLA is an affiliate of Future Business Leaders of America-Phi Beta Lambda, Inc. The largest student business organization in the world with more than 250,000 members. Georgia is also the largest FBLA chapter in the nation with over 25,000 members.

FBLA is an important partner in the success of school-to-work programs, business education curriculums, and student leadership development. FBLA is recognized by the U.S. Departments of Education and Labor as an integral part of a co-curricular approach to business and leadership education.

The FBLA mission is to bring business and education together in a positive working relationship through innovative leadership and career development programs. We bring our mission to life through the application of our motto: Service, Education, and Progress.