case study :launcing “তুহিনাদ্রি” – A                  Beauty Saloon’s Facebook Presence

Business Name:

তুহিনাদ্রি Makeover & Beauty Saloon

🎯 Objective:

• Establish a professional online presence

• Attract local clients through social media

• Build a community of beauty enthusiasts

• Show expertise in makeover, bridal looks, and skincare

📘 Step 1: Creating the Facebook Page

Key Elements Setup:

• Name: তুহিনাদ্রি (in Bangla for cultural authenticity)

• Profile Photo: Professional image of the salon or owner in bridal attire

• Cover Photo: Beautiful branded design with saloon name and illustration (visually appealing)

• Bio: “Just a Touch of Magic” – short and attractive

• Tabs: Enabled Reviews, Photos, Reels for engagement

Initial Strategy:

• Posted engaging content (before/after transformations, product reels, customer testimonials)

• Used Bangla and English mix for local engagement

• Invited friends and family to like/follow

• Linked Instagram and WhatsApp for multi-channel connection

📈 Page Performance (First 7 Days)

MetricValuePage Likes51Followers80Engagement Rate (Est.)ModeratePosts Created~5–10Inquiries via Messenger2+Customer Conversions1–2 booking