Jethu Singh Rathore, professionally known as Yuvraj Singh Rathore, belongs to Serna Village, Jalore District, Rajasthan. He is an author, public intellectual, educator, strategist, and founder of APEX IAS, dedicated to advancing knowledge, ethical leadership, and nation-building through ideas, education, and public discourse.

A multidisciplinary scholar, he has pursued postgraduate studies in Hindi Literature, Public Administration, English Literature, and Philosophy, enabling him to approach complex issues through historical, administrative, philosophical, and literary perspectives. His intellectual pursuits are rooted in constitutional values, Indian civilization, governance, ethics, public policy, and social transformation.

As a writer, Yuvraj Singh Rathore has authored numerous articles, essays, blogs, research-based commentaries, and poems covering governance, history, society, culture, philosophy, and contemporary affairs. His literary contributions have been published on platforms including Indradhanush and other digital forums, where his work is recognised for its depth, clarity, and thoughtful analysis.

His involvement in public affairs includes active participation in student leadership initiatives and election campaigns, where he has contributed ideas, strategy, policy discussions, and organisational support. He is valued for his analytical thinking, creative problem-solving, and ability to develop original perspectives on governance, education, culture, religion, and national development.

As the founder of APEX IAS, he mentors Civil Services aspirants by providing structured guidance, high-quality study resources, and focused academic support, particularly in General Studies, Ethics (GS Paper IV), Essay writing, and Mains answer writing. Through this initiative, he seeks to make quality guidance accessible to dedicated aspirants.

He also leads भारत एक विचार, a platform devoted to articles, poetry, literature, and discussions on India's civilizational heritage, constitutional values, public policy, and contemporary issues, with the objective of encouraging thoughtful citizenship and meaningful dialogue.

Known for his disciplined approach, integrity, and commitment to principles, Yuvraj Singh Rathore believes that enduring leadership begins with character, knowledge, and responsibility. His work reflects a continuous effort to inspire informed thinking, preserve India's intellectual traditions, and contribute to the creation of a more ethical, enlightened, and progressive society.

"Ideas shape minds. Character shapes history. Service shapes the nation."

Guiding Principles

Truth • Courage • Constitution • Integrity • Knowledge • Service