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Companies that published 16 blog posts per month got almost 3 times more traffic than companies that published 4 monthly posts.
B2C companies that blogged 11 times per month got more than 4 times as many leads than those that blog only 4-5 times per month.
45% of marketers say blogging is their number 1 most important content strategy.
Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads.
The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%)
The Truth About Business Blogging
With so much contradictory information (and opinion) being thrown around, it can be difficult to know what to really expect from blogging for business.
Business blogging has evolved quickly and much of the information you find online is simply outdated, even if it was technically true a few years ago.
The benefits of blogging services far outweigh the costs, and they definitely outweigh the costs and benefits of outbound marketing and other traditional types of advertising.
Among those benefits that we can provide you with blogging services are trust and reputation. In some businesses, their reputation is the only thing that sets them apart from their competitors. When valuable content is put into a blog and people read your blog, a bond begins to form with your brand. The more familiar people become with a brand, the more they trust it and begin to recommend it to their friends, family, and colleagues.
Give us a call at: 609-365-1934