Meet the bakers
Michael Olson & Nate Kells
Michael Olson & Nate Kells
We never planned on starting a cookie company. It started the way most good things do — in a kitchen, late at night, laughing a little too loud and arguing about whether chocolate chips should be measured or poured “with your heart.”
Baking became our thing. After long days, we’d tie on aprons, pull out the big metal bowl, and start mixing. One of us scooping, the other taste-testing. Flour on the counter. Chocolate chips everywhere. Music playing in the background. There was something grounding about it — simple ingredients turning into something that made people smile.
The first time we shared our cookies with friends, the reaction caught us off guard. “You should sell these.” “These are ridiculous.” “What is in this?!” We laughed it off at first. But the more we baked, the more we realized it wasn’t just about cookies. It was about connection. It was about creating something with our hands and seeing people gather around it.
So we took a leap.
We started small. A few batches. A farmers market table. A simple idea: make big, bold cookies with no shortcuts and a whole lot of heart. We poured ourselves into the recipes, tested flavors over and over, and stayed up too late perfecting dough. It didn’t feel like work. It felt like building something that mattered.
Now, every giant cookie we bake carries that same energy from our kitchen — laughter, partnership, and the belief that doing what you love is always worth the risk.
We didn’t just start a small business.
We started baking our story into every batch.