Cloud Brokerage Market was valued at USD 8.75 Billion in 2022 and is projected to reach USD 22.1 Billion by 2030, growing at a CAGR of 12.2% from 2024 to 2030.
The Cloud Brokerage market is experiencing rapid growth as organizations seek ways to optimize their cloud computing resources through intermediaries. Cloud brokers play a critical role in providing customers with a unified platform to access multiple cloud services, manage usage, and facilitate interoperability across different cloud providers. The market, segmented by application, covers various industries, with distinct needs and approaches for leveraging cloud services. These applications include IT, media, industrial use, research, government agencies, and others, each driving the adoption of cloud brokerage solutions to support their specific operational needs and challenges.
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The Information Technology (IT) sector stands as one of the largest adopters of cloud brokerage services. IT companies, whether small startups or large enterprises, often utilize cloud brokers to enhance their cloud strategies and improve scalability, flexibility, and cost-efficiency. Cloud brokers in IT facilitate the integration of multiple cloud services, ensuring seamless workflows, data management, and analytics. These brokers help IT organizations select the right mix of cloud service providers, leveraging public, private, and hybrid clouds to meet specific requirements. Through cloud brokerage services, IT firms can also implement multi-cloud strategies, which reduce risk and prevent vendor lock-in.
IT companies benefit significantly from cloud brokers by streamlining cloud resource management, cost optimization, and service-level agreement (SLA) compliance. The brokers help monitor and manage cloud consumption, ensuring that organizations only pay for the resources they actually use. Additionally, cloud brokers can assist IT organizations in integrating legacy systems with modern cloud infrastructures, thus facilitating digital transformation. As cloud adoption in the IT sector continues to rise, the demand for cloud brokerage services to manage complex cloud ecosystems is expected to increase exponentially.
The media industry is increasingly turning to cloud brokerage services to manage the growing volume of digital content and the demands of content distribution. Cloud brokers in the media sector facilitate the adoption of cloud platforms for media storage, content delivery, and video streaming. As media companies migrate their operations to the cloud, brokers help to ensure smooth transitions and the management of multiple cloud platforms. Cloud brokers help manage the complexities of scaling infrastructure to meet fluctuating demand, particularly for live streaming events, while optimizing costs and performance across different cloud providers.
With the increasing importance of high-definition content and video on demand (VOD), media organizations rely on cloud brokerage solutions to access specialized cloud services such as content delivery networks (CDNs) and edge computing. Brokers also help with regulatory compliance, ensuring that data storage and distribution meet local laws and international standards. As the media landscape continues to evolve with advancements in virtual reality (VR), augmented reality (AR), and AI-based content creation, the role of cloud brokers in managing and optimizing cloud infrastructure will become increasingly pivotal.
In the industrial sector, cloud brokerage services are vital for integrating cloud-based solutions into industrial operations, also known as Industry 4.0. These services enable manufacturers, logistics companies, and other industrial players to implement cloud strategies that enhance operational efficiency, improve data analytics, and optimize supply chain management. Cloud brokers assist industrial firms in selecting the right combination of IoT platforms, machine learning tools, and data analytics services, ensuring that these technologies work seamlessly together. This allows businesses to harness the full potential of smart manufacturing and automation while reducing costs.
Cloud brokers also facilitate the deployment of cloud services in industrial environments where real-time data processing is essential. For instance, brokers help industrial companies access low-latency cloud solutions for applications such as predictive maintenance, asset management, and energy management. As industrial businesses continue to rely on cloud technologies for advanced analytics and automation, the demand for cloud brokers to navigate complex vendor ecosystems and ensure the optimal configuration of cloud solutions is expected to grow. This trend is particularly noticeable in sectors like manufacturing, automotive, and energy, where efficiency and reliability are paramount.
In the research domain, cloud brokerage services are pivotal in managing the massive datasets and computing power required for scientific research and academic purposes. Cloud brokers assist research institutions, universities, and laboratories by offering solutions that simplify access to specialized cloud computing resources such as high-performance computing (HPC), big data storage, and advanced analytics. These brokers help researchers select the right cloud vendors, optimizing computing power and storage capacity while ensuring data security and compliance with regulations like HIPAA or GDPR for sensitive research data.
Research institutions are increasingly turning to multi-cloud and hybrid-cloud strategies to avoid the risks associated with vendor lock-in and ensure the scalability of their operations. Cloud brokers enable researchers to easily migrate and integrate their on-premise infrastructure with cloud solutions, making it easier to manage large datasets, process complex simulations, and collaborate across geographies. As research demands continue to grow, particularly in fields like genomics, climate modeling, and artificial intelligence, cloud brokers will play an essential role in ensuring the effective management of cloud resources to support the ever-expanding needs of the research community.
Government agencies across the globe are increasingly adopting cloud brokerage services to facilitate the transition to cloud environments while maintaining strict regulatory standards. Cloud brokers provide government bodies with a platform to manage, monitor, and optimize their cloud environments, helping to ensure compliance with data protection regulations, such as the Federal Risk and Authorization Management Program (FedRAMP) in the United States. These brokers assist government agencies in selecting secure cloud providers, improving interoperability between different government services, and ensuring that cloud solutions meet the unique requirements of public sector organizations.
Cloud brokers also play an essential role in the deployment of cloud services for government organizations to support citizen services, data storage, and disaster recovery. These brokers ensure that agencies can access public cloud, private cloud, and hybrid cloud solutions that offer the required levels of security, performance, and scalability. As governments continue to digitalize services, cloud brokerage services will become crucial for simplifying the complexities of cloud adoption, reducing the risks associated with multi-cloud strategies, and enabling cost-effective, secure solutions across a range of public sector applications.
The "Others" segment of the cloud brokerage market includes industries and sectors that do not fall into the primary categories of IT, media, industrial use, research, or government agencies. This segment encompasses a wide array of applications, including healthcare, financial services, retail, and education, among others. Cloud brokers in these sectors help organizations navigate the complexities of cloud adoption, offering solutions that address industry-specific needs. For instance, healthcare providers may rely on cloud brokers to manage healthcare data in compliance with regulatory frameworks like HIPAA, while retail companies may leverage cloud services to support e-commerce platforms and supply chain management.
In the financial services sector, cloud brokers can assist with selecting secure and compliant cloud environments for banking, insurance, and investment management applications. Similarly, in education, cloud brokers help institutions provide cloud-based learning management systems, student data management, and collaboration tools. The "Others" segment continues to expand as more industries recognize the benefits of cloud computing, and cloud brokerage services will remain an integral part of helping these sectors leverage the power of cloud technologies to streamline operations and enhance service delivery.
The Cloud Brokerage market is evolving rapidly, with several key trends shaping its future. One prominent trend is the growing shift toward multi-cloud and hybrid cloud strategies. Organizations are increasingly adopting these approaches to avoid vendor lock-in, enhance flexibility, and optimize costs. Cloud brokers are essential in helping businesses navigate this complex landscape, offering tools for managing and orchestrating services across multiple cloud providers. The increasing need for data security and compliance is another critical trend, with cloud brokers providing solutions to ensure that cloud services adhere to industry-specific regulations.
Another trend driving the market is the rise of AI and automation within cloud brokerage services. Cloud brokers are integrating artificial intelligence (AI) and machine learning (ML) to optimize resource allocation, predict cloud consumption patterns, and automate cloud management tasks. Additionally, the growing demand for edge computing, particularly in sectors like media, industrial use, and healthcare, is spurring the development of new cloud brokerage models that integrate edge and cloud services seamlessly. These trends indicate that cloud brokerage services will continue to evolve to meet the complex needs of a rapidly changing digital landscape.
The Cloud Brokerage market offers numerous growth opportunities for both service providers and enterprises. As businesses continue to embrace cloud technologies, the demand for cloud brokerage services is expected to surge. Providers who can offer solutions that enhance multi-cloud interoperability, improve security, and enable seamless integration of cloud and on-premise systems will be well-positioned for growth. The rapid adoption of AI, IoT, and big data analytics presents significant opportunities for brokers to create tailored cloud solutions for sectors such as healthcare, finance, and manufacturing.
Furthermore, the increasing focus on cost optimization, scalability, and resilience in the face of global disruptions presents a valuable opportunity for cloud brokers to provide value-added services. Brokers who can help enterprises optimize cloud costs, ensure business continuity, and provide disaster recovery solutions will be in high demand. Additionally, as small and medium-sized enterprises (SMEs) seek to adopt cloud technologies, the potential for cloud brokerage services to cater to these businesses with affordable, scalable solutions is a significant opportunity for market growth.
1. What is a cloud brokerage service?
Cloud brokerage services help organizations manage and optimize their use of cloud platforms by offering integration, cost management, and service optimization across multiple cloud providers.
2. Why is multi-cloud adoption becoming popular?
Multi-cloud adoption helps organizations avoid vendor lock
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Appirio
Avnet Cloud Marketplace
IBM
ComputeNext
Jamcracker
Green Pages
Cloud Cruiser
Duncan
LLC
Nervogrid
Suitebriar
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Cloud Brokerage Market
IT
Media
Industrial Use
Research
Government Agency
Others
Based on Types the Market is categorized into Below types that held the largest Cloud Brokerage market share In 2023.
Cloud Service Aggregation
Cloud Service Arbitrage
Cloud Service Integration
Cloud Service Intermediation
Others
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Cloud Brokerage Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Cloud Brokerage Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Cloud Brokerage Market, By Type
6. Global Cloud Brokerage Market, By Application
7. Global Cloud Brokerage Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Cloud Brokerage Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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