Fishing Rods Market was valued at USD 4.5 Billion in 2022 and is projected to reach USD 6.2 Billion by 2030, growing at a CAGR of 4.5% from 2024 to 2030.
The global fishing rods market is currently experiencing steady growth, driven by increasing participation in recreational fishing, advancements in rod technology, and expanding global awareness of fishing as both a leisure activity and a competitive sport. The market's current value is estimated at USD 2.5 billion in 2023, with a projected compound annual growth rate CAGR of 5.2% over the next 5–10 years. This growth is fueled by a combination of factors including technological innovations, growing consumer demand for specialized fishing rods, and an expanding interest in eco friendly products.
Factors driving growth in the fishing rods market include increased disposable income, rising popularity of outdoor activities, and technological advancements that have led to lighter, more durable rods. In addition, innovations in materials, such as carbon fiber and graphite, are making fishing rods more performance oriented, further appealing to both amateur and professional anglers. Global shifts towards sustainability have also influenced the market, with eco friendly manufacturing practices gaining traction among consumers and manufacturers alike.
Other trends influencing the market include rising participation in fishing tournaments, a growing number of fishing expeditions, and an increase in younger generations engaging in fishing as a sport or hobby. As fishing rods continue to evolve in design, functionality, and environmental impact, the market outlook remains positive for the next decade.
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Increasing Popularity of Outdoor Activities: With more people seeking recreational outdoor activities, fishing has seen a surge in participation, driving demand for fishing rods. As outdoor enthusiasts look for new hobbies, the fishing rods market continues to expand.
Technological Advancements: Innovations in materials and designs have significantly improved the performance of fishing rods, making them lighter, stronger, and more sensitive. Features such as advanced grips, ergonomic handles, and precision casting mechanisms have increased their appeal to professional anglers and enthusiasts.
Rising Disposable Income: Higher disposable incomes, especially in emerging economies, are allowing more consumers to invest in higher quality, specialized fishing rods. This trend is expected to continue as global economies recover and consumer spending on leisure activities rises.
High Manufacturing Costs: The cost of producing advanced fishing rods, especially those made from premium materials like carbon fiber, can be prohibitive. This raises prices for consumers, potentially limiting market growth, especially in price sensitive regions.
Supply Chain Disruptions: Recent disruptions in global supply chains have impacted the fishing rod market. Shortages in raw materials, transportation delays, and the rising cost of components have led to pricing pressures and slower production timelines.
Competition from Alternative Fishing Gear: Other fishing gear, such as reels and tackle boxes, may compete with rods for consumer spending. Additionally, innovations in alternative fishing methods or equipment could reduce demand for traditional fishing rods.
Sustainability Trends: The increasing demand for eco friendly and sustainable fishing products presents significant opportunities for innovation in materials, production techniques, and recycling. Companies that prioritize sustainability can tap into a growing segment of environmentally conscious consumers.
Technological Integration: The development of smart fishing rods with integrated sensors or Bluetooth technology could revolutionize the market. These advanced rods could provide anglers with real time data on fish activity, water temperature, and rod performance.
Expansion in Emerging Markets: As emerging economies, particularly in Asia Pacific and Latin America, experience economic growth and urbanization, the demand for fishing equipment is expected to increase. Manufacturers could benefit by targeting these regions through localized production and strategic marketing efforts.
The fishing rods market can be segmented based on application into recreational fishing, professional fishing, and competitive fishing. Recreational fishing dominates the market, with millions of individuals participating in fishing for leisure across the globe. Professional fishing, including commercial and sport fishing, also represents a significant portion of the market as it requires specialized rods designed for durability and performance under harsh conditions. Competitive fishing continues to grow in popularity, with events like bass fishing tournaments spurring demand for high performance rods.
The primary end users of fishing rods are individual consumers, commercial fishing operations, and professional athletes. Individual consumers are the largest segment, particularly in regions like North America, Europe, and Asia Pacific, where fishing is popular as both a hobby and sport. Commercial fishing operations demand more robust and durable rods for industrial scale fishing. Professional athletes and anglers demand top tier equipment, including rods designed for specific fishing conditions and fish species.
The fishing rods market is geographically segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America leads the market due to high fishing participation rates and a strong culture of recreational fishing. Europe also holds a significant share of the market, driven by countries like the United Kingdom, France, and Germany. In Asia Pacific, countries such as China, Japan, and India are witnessing increased adoption of fishing as a recreational activity, offering a vast untapped market. Latin America and the Middle East are expected to see steady growth as fishing becomes more popular in these regions.
Daiwa Corporation: A leader in fishing gear manufacturing, Daiwa produces a wide range of rods, reels, and accessories. The company is known for its high quality products and technological innovations, with a strong market presence in North America and Asia.
Shimano, Inc.: Shimano is a dominant player in the fishing rods market, known for its advanced rod technologies, lightweight designs, and high performance fishing rods. It serves both recreational and professional markets.
St. Croix Rods: This U.S. based company is renowned for its custom fishing rods and precision engineering. St. Croix has a strong reputation among competitive anglers and those looking for premium rods.
Pure Fishing, Inc.: Parent company to brands like Abu Garcia and Berkley, Pure Fishing is a major player in the global fishing rods market, offering a range of rods for various types of fishing and targeting both amateur and professional anglers.
Emerging technologies and innovations continue to transform the fishing rods market. One significant trend is the growing use of advanced materials such as carbon fiber and graphite, which offer improved strength and flexibility while reducing weight. Additionally, the integration of smart technology in fishing rods is gaining momentum. These rods incorporate sensors to track casting distance, water temperature, and even detect fish activity. Collaborative ventures between rod manufacturers and tech companies are expected to lead to more integrated and data driven fishing equipment.
The fishing rods market faces challenges related to supply chain disruptions, including delays in raw material availability and shipping bottlenecks. To mitigate these issues, manufacturers are focusing on diversifying their supply chains and considering local sourcing options to reduce dependency on global suppliers.
As raw material costs rise and demand for premium rods increases, manufacturers are facing pricing pressures. To address this, companies are focusing on cost effective manufacturing processes and offering a range of rods that cater to different budgets, from entry level products to high end models.
Regulations regarding fishing practices, sustainability, and materials sourcing can vary by region, creating complexities for manufacturers. To overcome this, fishing rod companies are increasingly adhering to international sustainability standards and working with regulators to ensure compliance.
The fishing rods market is poised for steady growth in the coming years, driven by technological innovations, increasing global interest in recreational fishing, and rising demand for sustainable and high performance products. The integration of smart technologies and lightweight materials will further elevate the market, particularly as younger generations look for modernized fishing experiences. Additionally, growing interest in sustainable practices and eco friendly products will shape the market's future development.
North America and Europe currently dominate the market, but the Asia Pacific region is expected to experience significant growth due to increasing fishing participation and untapped markets.
Fishing rods are primarily used in recreational fishing, professional fishing, and competitive fishing. Each segment has specific needs and demands based on the environment and target species.
The market faces challenges such as supply chain disruptions, pricing pressures due to raw material costs, and regulatory barriers. Manufacturers are focusing on sustainable practices and cost effective solutions to address these issues.
Major companies in the market include Daiwa Corporation, Shimano Inc., St. Croix Rods, and Pure Fishing Inc., each offering a wide range of fishing rods for various applications.
The market is expected to grow steadily over the next 5–10 years, driven by innovations in materials and technology, increasing participation in fishing, and a growing preference for eco friendly products.
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Newell (Jarden Corporation)
Globeride(Daiwa)
Shimano
Rapala VMC Corporation
Weihai Guangwei Group
Dongmi Fishing
RYOBI
Pokee Fishing
Cabela's Inc
Eagle Claw
Newell (Jarden Corporation)
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Fishing Rods Market
Personal Use
Sports
Based on Types the Market is categorized into Below types that held the largest Fishing Rods market share In 2023.
Carbon mixing Rods
Carbon Rods
other
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Fishing Rods Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Fishing Rods Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Fishing Rods Market, By Type
6. Global Fishing Rods Market, By Application
7. Global Fishing Rods Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Fishing Rods Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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