Email marketing software is being used by many dentists and orthodontists to keep in touch with their clients throughout the year. This allows them to increase their return visits, as well as gaining new clients. This amazing marketing tool allows the dental industry to increase their customer base without spending a lot of money on radio, print, or newspaper advertising. Email marketing software gives dentists and other orthodontists the ability to personalize their clients while allowing their staff to focus on the patients physician email list.

About once every six months, regular dental visits are required. Orthodontists see patients more often than usual. It takes hours of staff time to remind clients about appointments and make new appointments. Clients can get personalized reminders via email for their scheduled appointments, or a recommendation to return to the office for a second visit. This allows staff to be more focused on clients and not the phone or computer.

You can also create effective newsletters using email marketing software with very little staff time. You can easily customize pre-existing templates to highlight specific industries. Email newsletters can be used by dentists and orthodontists to highlight various dental conditions that can be treated with regular visits. Email newsletters can also include information about new procedures and advice, making them even more appealing to clients.

Email blasts can also be sent to existing client lists and to new opt-in list so that you reach other target markets within the area. Email announcements can include discounts or family-friendly specials. Each email can be easily forwarded to friends, allowing you to increase your reach and budget without having to spend more.

Email marketing software is used by dentists and orthodontists for reminding clients about appointments, highlighting services and specials, as well as giving out important information to current and potential clients. Your email marketing software will allow you to grow your client base, bringing more clients in a steady manner.