PLS

All set! Tomorrow starts the 4 days course on PLS-SEM using SmartPLS by Christian M. Ringle, Marko Sarstedt and Jan-Michael Becker at the NIT Northern Institute of Technology Management in Hamburg. We will meet participants from all continents.

Topics covered, amongst others:

- Model development and fundamentals of PLS-SEM

- PLS path model estimation including the weighted PLS (WPLS) and consistent PLS (PLSc)

- Assessment and reporting of measurement and structural model results including Bootstrapping

- New criteria for model assessment such as HTMT for discriminant validity and goodness of fit (e.g., SRMR).

- Prediction-oriented results analysis including Blindfolding and PLSpredict

- Importance-performance map analysis (IPMA) of PLS-SEM results

- Higher-order constructs (e.g., second-order models)

- Mediating effects

- Moderating effects (interaction effects)

- Nonlinear relationships (quadratic effects)

- Measurement invariance testing (MICOM)

- Multigroup analysis

- Segmentation and uncovering unobserved heterogeneity by FIMIX-PLS and PLS-POS

More info, also on our upcoming courses: https://www.smartpls.com/courses