Unbounce Review: Is This the Landing Page Builder You’ve Been Looking For?

What do you do if you don’t know how to build a landing page? You become best of friends with a landing page builder!

Today we’re going to focus on Unbounce — a landing page builder that has really made an impression on the market.

Earning 4.6/5 on Capterra, Unbounce is a force to be reckoned with.

But is it worth the hype? Are there better alternatives to consider?

In this Unbounce review, we’ll take an in-depth look at Unbounce’s features and pricing to help you decide whether or not this is the landing page builder you’ve been looking for.

1. What is Unbounce?

Source: Unbounce

The story begins in 2009 when online businesses were just getting off the ground.

Oli Gardner, Carl Gilchrist, Justin Stacey, Jason Murphy, and Carl Schmidt joined forces with Rick Perrault.

They saw the demand for marketers to bypass developers and build their own campaigns.

But how can you build a campaign without any technical coding skills?

The answer — a landing page builder.

And so, Unbounce was born!

Since then, it’s become one of the leading landing page builders, supporting over 15,000 brands (including Amazon, Canon, LinkedIn, and Vodafone).

But does Unbounce’s ancient beginning mean that it’s no longer relevant?

1.1. Who’s it for?

Source: Unbounce

Unbounce specifically caters to certain types of business — with its features and, unfortunately, with its price too.

If you fall into one of the following categories, we’d recommend taking a good look at what Unbounce can offer you.