Positions:

2022-present, Associate Professor (tenured), Sungkyunkwan University

2020-2022, Assistant Professor, Sungkyunkwan University

• Department of Consumer Science

• Convergence Program for Social Innovation

2016-2019, Assistant Professor, University of Alabama

• Department of Consumer Sciences

Research fields: 

Technology and human well-being, human-AI interaction, consumer behavior, and digital finance

Research methods: 

Longitudinal data analysis, quasi-experimental research design, SP methods, and modern methods of causal inference

Editorial services:

Associate editor - International Journal of Consumer Studies, Journal of Consumer Affairs, Humanities & Social Sciences Communications

SI editor for the Journal of Consumer Affairs special issue on "Emerging Technologies and Consumer Well-Being"

SI editor for the International Journal of Consumer Studies special issue on "Systematic Literature Reviews"

Awards and honors: 

2025 Stanford/Elsevier Top 2% Scientist (Economics & Business)

Other information:

Curriculum vitae: Download CV (external)

Profiles: Google Scholar, Scopus, Web of Science, ResearchGate, ScholarGPS