Search, Pricing and Marketplace Dynamics at Airbnb
Bar Ifrach
Director of Data Science at Airbnb
Happy for Two (or Three): Joint Revenue Optimization for 2-Sided Parties for Promoted Listings at Etsy
Liangjie Hong
Head of Data Science at Etsy
An Overview of Surge Pricing
Hamid Nazerzadeh
Research Scientist Uber
Data Science for Netflix's Original Content
Kelly Uphoff
VP Content and Marketing Science and Analytics at Netflix,
Ashish Rastogi
Senior Data Scientist at Netflix
Netflix was a trailblazing innovator in machine learning as applied to personalization and recommendation systems but there are many other applications of machine learning at Netflix, especially as we further evolve into a global entertainment company. This talk will give an overview of how machine learning is leveraged before content launches on Netflix and how machine learning can support the creative process and serve as a tool for decision makers in our content and marketing organization. The process of creating content is a high-touch, creative endeavor so we need to be similarly creative in the machine learning innovations we develop. From neural nets that predict audience size for content that doesn't exist yet, to NLP and deep learning techniques that mine scripts to highlight properties we need legal clearance for, we are building unprecedented innovations. The talk will also broadly cover the challenges we face in this space, including data scarcity and making ML interpretable for non-technical stakeholders.